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The Value of Pitching Trade Reporters | Business Wire Blog

Business Wire

If it's not the New York Times, Wall Street Journal, Bloomberg, or the Associated Press—or an interview on CNBC—it's common for corporate leadership to ask, "Why bother?" Everyone wants to be featured in the New York Times.

Blogging 297
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Podcast: How AI and ChatGPT are Transforming Public Relations

Sword and the Script

Fusion PR President Bob Gellar recently organized a podcast panel to break down the impact of artificial intelligence (AI) in public relations (PR). You can find the podcast on the Fusion PR blog , Spotify and also on YouTube. A quick Google search says the average business book has roughly 50,000-60,000 words. How has PR Changed?

Publicity 201
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Preparing for a Media Interview

5W PR

Those companies in the habit of turning down every request for an interview could be missing out on opportunities to raise their profiles, and to establish themselves as organizational leaders. When being interviewed, it is important to focus on one or two key messages, and to weave them into each answer. Enunciate and speak clearly.

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The top 10 most-read blog posts on Sword and the Script in 2023

Sword and the Script

Blogs were raging. That next spring I started this blog, largely as a means of professional development. I could read about what was happening, test it out on my blog, and apply what I had learned to my daily job. In 2023, the 14 th year of publishing, I published 50 blog posts. Social media was blossoming.

Blogging 117
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What Should I Do at the End of an Interview?

HMA Public Relations

Conclude your next media interview on a high note with tips from Alison Bailin in this blog post! Check it out.

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Be Better Prepared for Your Next Interview

Ronn Torossian

Often, when people think about public relations, they think about major national media attention or scandals that throw once-trusted brands into chaos. The post Be Better Prepared for Your Next Interview appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

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The Value of the Informational Interview

HMA Public Relations

Informational interviews are valuable whether you are just out of college or a long-time professional. Abbie Fink shares her best tips for informational interviews in this blog post. Read more!