Stephen Waddington

MAY 16, 2017

Journalists in almost every category have been augmented by so-called influencers that have built their own networks on reputation. Many accept pitches, and use their networks as means of raising their profile, showcasing their wares and creating business. This is my motivation for blogging but it doesn’t suit everyone.

Publicity 119

Publicity Customer Service Community Internal 119

Newsfile

JANUARY 30, 2024

For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key. Offer exceptional and empathetic customer service.

Trends 105

Trends YouTube Video Social Media 105

Buzzstream

FEBRUARY 9, 2024

Pitch Data Studies Data studies have always proven to be great sources of high-quality backlinks, provided the data is interesting and packaged correctly. Once you find your data sources, develop a compelling story complete with findings and some graphics, and then pitch these to journalists via email and/or press release.

Google 71

Google Infographics Pitching Resources 71

Sword and the Script

JANUARY 3, 2023

The goal of PR is to influence how the public perceives an organization or individual, and to manage their reputation. The goal of PR is to present an organization or individual in the best possible light, and to build and maintain a positive reputation.”. What are some examples of public relations?

Interviews 104

Interviews Publicity Technology Social Media 104

Polaris

SEPTEMBER 4, 2014

Blog posts addressing the subject offer loads of encouragement, with titles like “Everything you need to know about public relations to do-it-yourself,” “7 steps to better do-it-yourself PR”? For a PR pro, publicity is just one small part of managing a company’s reputation. the list goes on.

Publicity 100

Publicity Interviews Reputation Construction 100

Critical Mention

APRIL 8, 2018

You can impress your clients with this software and even use it as a pitch for prospective clients by differentiating yourself from other PR firms. Before we wrap up, here are a few other key pointers to assist in you pitching media monitoring: Increased ability to provide customer service. Increased lead generation.

Media 64

Media Software Leadership Customer Service 64

Buzzstream

JANUARY 5, 2024

Sending emails to too many inactive or incorrect addresses will hurt your sender reputation and get your emails directly into spam inboxes. Ask a Company’s Site Chat Many brands incorporate customer service chats directly into their website. However, many thought leaders participate in guest blogging.

How To 83

How To LinkedIn Tools Google 83

Sword and the Script

DECEMBER 3, 2019

PR wants to work with fair and reputable reporters the same way reporters want to work with credible sources. However, if you are looking for reporters to pitch on Instagram, good luck with that. 5) Picks from the PR tech vendor news blogs. Here are a few picks from the vendor blogs with a read.

Data 90

Data Enterprise Survey Instagram 90

Sword and the Script

JANUARY 12, 2016

The tip of the scale appears to come at the expense of marketing (28%) and customers service (9%) both of which lost votes when compared to a similar survey conducted in 2013. Corporate reputation has long been the responsibility of communications departments. Why is PR Well-Suited for Social Media? Social media is publishing.

Survey 60

Survey Corporate Social Media Media 60

PR in High Definition

JULY 22, 2019

For journalists, publishing a breaking story based on a video that is later proved false can damage their reputation, erode the trust of readers in the newspaper or magazine they write for, and even lead to libel lawsuits. Because of the inherent risks outlined above, the impact of deepfakes on how the media works could be significant.

Media 74

Media Viral Video Newspapers 74

Burrelles Fresh Ideas

MAY 23, 2023

Increased use of artificial intelligence in travel: AI is already being used in various aspects of travel, from chatbots for customer service to personalized recommendations for accommodations and activities. Reputation management: PR helps manage the reputation of travel brands, including hotels, airlines, and tour operators.

Travel 40

Travel Tourism Airlines Hotels 40

Stephen Waddington

FEBRUARY 12, 2019

The result is pointless at best and a reputational issue at worst. You can build beautiful websites and apps, you can publish gorgeous branded content via Facebook and Instagram but if you fail to meet the expectation of your public you’ll face reputational issues. It’s frequently broadcasted with no effort to listen or engage.

Publicity 79

Publicity Community Pinterest Reputation 79

Beyond PR

MARCH 30, 2018

that prefers pitches via e-mail with phone call followup afterward. In a recent column on PRWeek , Ivan Ristic of Diffusion suggested that while AI might be good for data mining keywords across blogs and online publications to find trends for clients, it still won’t replace relationships that make the industry go-round. “A

Publicity 85

Publicity Training Technology Data 85

Rock the Status Quo

MAY 18, 2015

It’s easy to fall into the habit of looking for the more traditional PR placements – press release pick-ups, bylines, guest blog posts… But public relations opportunities aren’t limited to editorial. Follow up with an email pitch. You want to identify other vertical markets that are likely to need that software.

Publicity 100

Publicity Trade Shows Google Twitter 100

MaccaPR

OCTOBER 28, 2014

Four years ago, Shankman sold to Vocus his free HARO service, which, at the time , had a user base of 30,000 journalists and bloggers and more than 100,000 businesspeople and PR professionals! The NFL teams aren’t facing the facts that they have horrible reputations. The key to improving reputation is to own your mistakes.

Interviews 54

Interviews Financial Social Media Crisis 54

Sword and the Script

DECEMBER 20, 2022

Online communities deepen connections and build relationships with customers and prospects that impact product development, customer service, and marketing strategies.”. ~ Grace Platon , Communications Strategist, Communicate Grace, LLC. Independent news channels, blogs and podcasts will rise in readership/listenership.

Marketing 196

Marketing Content Marketing Data Social Media 196

David PR Group

JANUARY 4, 2016

Perhaps the conversation begins with an executive saying they want a presence on social media, or they want to blog, or they just want to “get their name out there.” Here’s where you get to make your pitch. Is this the time to pound away on better customer service? How do you do it? The answer: Get your GAME on.

Strategy 40

Strategy Communications Real Estate Insurance 40

Sword and the Script

DECEMBER 11, 2018

This, in turn, will make consumers more reliant on companies for their news and less reliant on mass media as less and less content is pitched to 3rd parties.”. – Aub Driver | Shelf Life Agency. With more brands and industries getting comfortable with digital communications (social, blog, e-blast, etc.) 29: Tom Pick of Webbiquity.

Social Media 96

Social Media Marketing Media Creativity 96

PR Fuel

OCTOBER 16, 2018

Remembering not to lie or even stretch the truth, even a little, can help maintain your reputation and career in the industry. The more you foster these types of relationships, the more successful you will be when you pitch. 7 Tips for a Better Pitch. Successful PR people know that pitching is a science.

Web 40

Web Pitching Local Report 40