Presspage

OCTOBER 24, 2023

A well-crafted press release or a viral social media campaign can translate into measurable financial gains. Connect with Your Team: Collaborative Creativity in a Digital Space In PR, effective communication and collaboration are the foundation for success. Businesses can no longer rely on a one-size-fits-all approach.

Analytics 78

Analytics Digital PR Storytelling Local 78

Shift Communications

MAY 24, 2022

It typically generates better audience engagement, more creative content and stretches marketing budgets more effectively. The Charlotte Tilbury contour wand was sold out for months after going viral on TikTok! Creators are (as in their name) creative. Create open-ended briefs. That’s just scratching the surface of potential.

Strategy 97

Strategy Marketing Guidelines Creativity 97

5W PR

DECEMBER 19, 2023

In the dynamic world of media and marketing, creating a PR stunt that captures attention and aligns with your brand’s values and marketing goals is a high-wire act of creativity and strategy. Craft a Creative Concept: Innovate a unique, engaging, and authentic concept for your brand.

How To 78

How To Ethics Measurement Creativity 78

Prohibition

AUGUST 4, 2023

In this blog, we will explore the five biggest mistakes in social media video marketing and how to best avoid them. On TikTok and Instagram, viral challenges and trending topics can catapult content to a broader audience. However, it’s essential to avoid common marketing mistakes as discussed in this blog to ensure success.

Social Media 118

Social Media Video Marketing Media 118

Marketwired

MARCH 22, 2016

This is post 5 of our 5-part #CreativePR blog series. In today’s most noticeable creative PR strategies, measurement and data-based insights are key. Before you begin a creative PR campaign, define your specific goal(s) and detail how your strategy and tactics support it.”. Read the entire series here. .

Measurement 100

Measurement Data Creativity Viral 100

Prohibition

FEBRUARY 27, 2023

Bert’s Books’ viral display of the Prince Harry autobiography It felt like Prince Harry’s autobiography was everywhere at the beginning of the year – and one independent bookstore in Swindon capitalised on its success in a very clever way. This is a great example of how simple but well done content can go viral.

Brand 62

Brand Branding Viral Fashion 62

Melissa Agnes

JULY 17, 2014

If it’s truly a crisis, it will be published about in blogs and on news sites, and potentially make its way to traditional media. A crisis is a crisis and when it goes viral it goes viral everywhere, not just on social media. the first of its kind, along with being creative or inventive? Innovate/Innovator.

Social Media 252

Social Media Crisis Media Viral 252

MaccaPR

JANUARY 8, 2021

Leveraging a viral social media moment has to start with listening,” says Arik. Ocean Spray CEO skateboarding to “Dreams” Prepare Your CEO – before the Viral Moment. “If If brands can take advantage of a viral moment, it’s like capturing lightning in a bottle – and there’s a few things you should do. asked Arik. “My

Social Media 62

Social Media Trends Marketing Viral 62

Mindful Marketing

DECEMBER 18, 2022

Advertising gaffes, which may reach millions, are much more damaging and difficult to roll back, so why do some of the world’s most creative companies and brightest people continue to make promotional faux pas, and what can be done to avoid them? Making morality an advertising priority alongside creativity is “ Mindful Marketing.”

Advertising 87

Advertising Advertising Ethics Fashion 87

Cision

JUNE 2, 2017

What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? Implement viral marketing tactics. How did Movoto do it?

How To 198

How To Real Estate Web Case Study 198

Karen Freberg

APRIL 9, 2023

In an industry where there is a lot of excitement and competition, there also is a lot of creativity in the entertainment and movie business. However, what if you write, sing, and release a song that was featured for a short second in the movie to make it go viral? Thanks and have a great day!

SMB 52

SMB Viral Creativity Course 52

NewsWhip

SEPTEMBER 1, 2022

This blog is a guest piece from Chris Smith, Senior Strategist at the Red Consultancy, who used NewsWhip data in their latest report on the World Cup and Christmas. Comms and PR planning has changed massively in recent years, but it remains a crucial pillar of any proactive press office or communications program.

Brand 78

Brand Branding Data Viral 78

Prohibition

JULY 21, 2023

Barbie selfie generator This Barbie campaign round up wouldn’t be complete without mentioning the viral Barbie selfie generator. Teaming up with Mattel, Crocs have given their Classic Clog and Crush Blog the Barbie makeover. We love the collection – and we’re off to put in an order right now. Warner Bros. That’s right – Warner Bros.

Wireless 62

Wireless Retail B2C Instagram 62

NewsWhip

SEPTEMBER 22, 2021

Totally The Bomb, a popular blog for recipe goers, had more than 9k engagements on its article about the new candy corn flavored Red Vines. Halloween season is no different, and this year Disneyland chefs and confectioners have found creative ways to use candy in their menus. . The blog has received over 3.6k

Trends 78

Trends Instagram Viral Brand 78

Mindful Marketing

OCTOBER 9, 2022

” I hadn’t experienced the creepy tactics live, but like many, I was caught in their viral wake. It’s also not easy to teach something that hinges so much on deviant creativity and precise timing. It’s also not easy to teach something that hinges so much on deviant creativity and precise timing.

Consumer 80

Consumer Marketing Television Viral 80

Contently - Strategy

NOVEMBER 3, 2021

This piece originally appeared on Contently’s The Freelance Creative. Whether I’m penning a reported piece, ghostwriting, or composing a blog post for a brand, there are a few fact-checking measures I always take. In traditional journalism, diligent fact-checking is a given. Why accuracy in content marketing is important.

Content Marketing 120

Content Marketing Marketing Viral Study 120

Doctor Spin

DECEMBER 7, 2023

Please support my blog by sharing it with other PR- and communication professionals. Doctor Spin | The PR Blog. Doctor Spin | The PR Blog. Doctor Spin | The PR Blog. Doctor Spin | The PR Blog. Doctor Spin | The PR Blog. Educational Leadership, 55, 8–13. 6 Silfwer, J. 2022, November 3). 7 Silfwer, J.

Wikipedia 52

Wikipedia Viral Blogging Leadership 52

Cision

AUGUST 21, 2017

[Note: This blog post contains spoilers for Game of Thrones S7, including E4, “The Spoils of War.” As the women of Game of Thrones continue to inspire us week after week, they can also give us guidance on everything from career moves to that creative spark we didn’t know our marketing campaign was missing.

Strategy 258

Strategy Trade Shows Case Study Course 258

Marketwired

MARCH 1, 2016

This is post 3 of our 5-part #CreativePR blog series. While there are many creative ways to make your message grab attention, have you ever thought about creating a ‘pull’ rather than a ‘push’ pitch so others do the work for you? It may not exactly be viral, but you’re getting the word out to the people who count.

Pitching 153

Pitching Media Conference Storytelling 153

NewsWhip

DECEMBER 15, 2021

Spoiler warning: This blog contains details from the HBO series “And Just Like That.”. By the next morning the story was officially viral — Peloton was pulled into the conversation and had already made a statement saying it was aware the bike would be featured in the show, but had not received details of the specific plot line.

Crisis 78

Crisis Instagram Crisis Management Viral 78

Cision

NOVEMBER 5, 2015

What helps BuzzFeed’s content go viral — whether it’s a listicle, news story or quiz — is the way it writes in different forms depending on which social media platform will share the story. Images: opensource.com , woodleywonderworks ( Creative Commons ). Upworthy’s target audience is quite general: all Americans.

Content Marketing 120

Content Marketing Marketing Viral Social Media 120

Prohibition

MAY 10, 2023

UGC can take many forms, including social media posts, blog articles, videos, images, reviews, and more. You can tap into the creativity and time of your audience and leverage their content to build your online presence, this alongside stand out designed creative allows for a balanced and engaging feed.

Social Media 62

Social Media Strategy Media B2C 62

Cision

DECEMBER 26, 2017

By maintaining a consistent poker face/brand identity across all messaging and creative, you can build an image that serves as your first interaction with viewers of earned media and public relations. To make the most of a sage persona, create a long-form content blog to generate traffic. The Benefits of Knowing Your Poker Face.

Brand 273

Brand Branding Consumer Social Media 273

Karen Freberg

JANUARY 14, 2021

With the past few years – I’ve had to change and address items AS I AM IN THE CLASSROOM because of breaking news, new platform changes, and campaigns that went viral. Individual content creation opportunities from blogs, videos, and other hands on industry related pieces are also added. It’s all worth it!

Social Media 88

Social Media Media Resources Creativity 88

Sword and the Script

AUGUST 7, 2018

Yet these videos don’t have the virality marketers often imagine. These videos don’t “go viral” just because they’ve been created. Many things that go viral, took a while and active promotion to get there. Looking for an agency partner that can both bring creative ideas and. execute them?

Video 60

Video Marketing Viral B2B 60

Mindful Marketing

OCTOBER 17, 2020

However, the video went viral, gaining over 46 million views and almost 8 million likes, while also grabbing mainstream media attention from the likes of CNN to NPR. It’s not Nantucket Nectars or Snapple with their overabundance of very creative drink concoctions. ” ​ Subscribe to Mindful Matters blog.

Consumer 68

Consumer Viral Video Social Media 68

Cision

DECEMBER 5, 2017

Blog Posts. Yes, I’m talking about blogging. Blogging is no longer an experimental trend that might be a waste of time. No, there is overwhelming evidence that shows maintaining a blog yields business results. Brands who blog have more indexed web pages, which boosts SEO. You’re doing it. She’s doing it.

Infographics 235

Infographics Case Study Content Marketing Video 235

NewsWhip

DECEMBER 21, 2023

We love to see how viral trends and news erupt on the internet, but at NewsWhip, we’re also working to understand what it all means, especially as our media ecosystem becomes more fragmented. So, based on everything we’ve seen this year — and with a little help from NewsWhip Spike — here are our content team’s predictions for 2024.

Trends 78

Trends Social Media Community Viral 78

PR in High Definition

JUNE 3, 2020

Seen a funny picture in a forum that would make a viral-worthy news piece? If the picture is on sites such as Flickr, you might also need to consider Creative Commons attribution. PRs and journalists are not immune to this – we use and re-use a vast amount on content on a daily basis. For example. Make sure it is credible.

Digital PR 77

Digital PR Viral Creativity Examples 77

Stephen Waddington

JUNE 22, 2017

Qualitative data suggest that users feel the combination of a lack of rules and viral algorithms are encouraging low quality and fake news to spread quickly. #6 The Reuters Institute Digital News Report has made date from the report available via its website under a Creative Commons licence. 6 We avoid news media that makes us grumpy.

Report 116

Report Mobile Viral Social Media 116

Bianchi Biz Blog

FEBRUARY 18, 2021

And when looking at some of the articles and blog posts found in that search, I’m reminded of something I learned through running. So over the years, I have read hundreds of articles and blog posts about how to get faster. This willprovide you with fresh perspective and ideas for new, creative approaches. Stay with me here.

Automotive 105

Automotive Publicity Transportation Trade Shows 105

Critical Mention

NOVEMBER 26, 2018

We’ve found that a growing number of marketers are turning to influencers to help them combat ad blocking, leverage creative content in an authentic way, drive engagement, and reach millennial and gen Z audiences who avidly follow and genuinely trust social media celebrities.”. They build your brand’s credibility.

Marketing 80

Marketing SEO Advertising Advertising 80

Flack's Revenge

NOVEMBER 29, 2017

Through this collaboration I learned of Stone Temple’s very creative use of video. I had to learn more, and asked Mark if he’d entertain some questions for the blog. Kiki helps with acquiring props and costumes, prepping the scripts for the teleprompters, and creating the blog posts and YouTube uploads.

Video 153

Video B2B Film Marketing 153

Cision

OCTOBER 28, 2015

Think about how many times you’ve seen a text-based article go viral – and compare that to cute kitten photos, the ALS Ice Bucket Challenge or infographics. You can upload images to supplement text in blogs, share videos on social media and include them in multimedia press releases to grab the attention of journalists.

Communications 120

Communications Telecommunications Infographics Video 120

PR 20/20

SEPTEMBER 22, 2015

Why do some posts catch on and go viral, while others fall completely flat? There are already a number of studies and theories out there on writing the perfect blog post. But—if no one feels inclined to click on your post—your subheads, word count, images and creative hook don't stand a chance.

Writing 40

Writing Viral How To Content Marketing 40

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. However, creative content surrounding your client’s core areas of expertise should be prioritised, in order to attract coverage on the right sectors and publications.

Digital PR 170

Digital PR Industry Strategy Film 170

Buzzstream

MARCH 13, 2024

Hero Content Hero content, or content-led digital PR, is typically standalone content on a site or blog pitched for coverage. Tip: Brands get creative and overlap hero content types. Digital PR provides a creative alternative to bring authoritative links and relevant traffic to a site primed to convert. Animations.

Digital PR 71

Digital PR Construction Case Study SEO 71