PR Insiders

APRIL 13, 2021

I shared some practical tips for doing just that in my book, Gaining the Publicity Edge: An Entrepreneur’s Guide to Growing Your Brand Through National Media Coverage. It won’t be trying to learn about your industry on your dollar, and it will already have relationships with relevant publications, blogs, and TV and radio shows.

Radio 78

Radio How To Public Affairs Print 78

PRSay

JUNE 18, 2019

How has social media and content moving online changed the idea of hard-and-fast style (with more people tweeting, texting, messaging, blogging, etc.)? Of course, many of those texting, tweeting, messaging, blogging, etc., How do you decide on updates to the book, and how frequently do you amend the online version?

Guidelines 153

Guidelines Writing Social Media Newspapers 153

Stephen Waddington

NOVEMBER 26, 2017

Marcel Klebba was named media and public relations blogger of the year at the Vuelio blog awards on Friday at a glitzy ceremony in London. The inspirational public relations graduate started blogging in September 2016 as a final year student at Westminster University. Here’s his first blog post. Why did you start blogging?

Publicity 105

Publicity Media Writing Blogging 105

Deirdre Breakenridge

FEBRUARY 5, 2015

He’s written two bestselling books, Six Pixels of Separation and Ctrl Alt Delete. And Mitch blogs seven days a week, podcasts weekly, and writes for a number of newspapers and magazines. Six Pixels of Separation Content Platform: The blog, podcast, speaking, books, Facebook page, and all the other content touchpoints.

Engineering 150

Engineering Writing Corporate Brand 150

Critical Mention

JANUARY 22, 2019

I went into Marketing by way of writing. But I thought writing a diary was boring. I worked at newspapers, magazines, and became the world’s first Chief Content Officer at one company (ClickZ) and now hold the title at another ( MarketingProfs ). What inspired you to write the book? Ann: Oh boy. Full report.

Interviews 104

Interviews Content Marketing Writing Journalism 104

Public Relations Sydney

JULY 20, 2014

She used this System to grow her own personal brand from a relative unknown to an industry expert, speaking all over the globe, being featured in hundreds of magazines, newspapers and even TV and attracting big name clients, all within just two years. Clinton Power, Founder, Blog Success School. The post BRAND NEW BOOK!

Social Media 53

Social Media Brand Branding How To 53

Cision

SEPTEMBER 11, 2017

Baruch Lev, a pre-eminent IR scholar at New York University, writes in his book, Winning Investors Over , “Investors have limited attention, so content that gets good earned media will attract more investor attention.” So what do journalists have to do with that? A lot, actually. That’s right.

Banking 192

Banking Newspapers Study Company 192

MaccaPR

FEBRUARY 2, 2017

Has digital media – from Huffington Post , Google News and BuzzFeed to Kindle e-books, Twitter and (God help us) more than 8 million blogs – finally vanquished Print? In the words of Ruth Jamieson’s new book on the indie mag explosion, “Print Is Dead. Then I get my coffee, and read the print edition of our newspaper!”.

Print 48

Print Newspapers Interviews Journalism 48

Beyond PR

MARCH 22, 2018

“Don’t pay any attention to what they write about you. Back in the old days of PR (screen fades to grainy black and white…), comms teams had to suffer through the tedious process of flipping through stacks of newspapers and magazines, searching for any mention of their brand. Just measure it in inches.”

Media 75

Media Radio Newspapers Print 75

Cision

MARCH 29, 2016

Do a digital marketing program, get involved in a CSR campaign for the community, write a blog, read books and keep writing – these will eventually define you as a PR practitioner. We should all be thinking of ways to update our skills in a variety of ways. Image via Kim Spear. Images via Pixabay: 1 , 2 , 3.

Local 120

Local Retail Newspapers Sports 120

Sword and the Script

JANUARY 3, 2023

ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic. Overall, being successful in PR requires a variety of skills, including strong writing and communication skills, organizational skills, strategic thinking, adaptability, creativity, and media relations skills.”. But just 2% said “always.”.

Interviews 101

Interviews Publicity Technology Social Media 101

Waxing UnLyrical

OCTOBER 14, 2010

Copyblogger used this book as a guide to making boring content sexy. Establishing your voice A blog post with pointers isn’t only meant to teach, it is also meant to connect with readers. Umair Haque , blogging for the Harvard Business Review , places the Gap logo debacle into this context of creativity.

Blogging 71

Blogging Twitter Creativity Facebook 71

The Resolution Blog

OCTOBER 7, 2015

Social media existed back then, as did blogs. Page three of the FT, an hour on Sky News, wall-to-wall ITN coverage, Today, the World Service and the front or inside front pages of many of the world’s leading newspapers. Ditto the number of PR companies that have SEO specialists on their books.

SEO 120

SEO Engineering Content Marketing Agency 120

Waxing UnLyrical

MARCH 16, 2016

I’m writing a mystery novel and will attend a mystery writer’s conference later this year. Afterward, send a thank you, comment on their blog or write a tweet encouraging others to view their website or social media site. You can do it on a tablet or with a printed book or magazine. Attend a conference or workshop.

Conference 40

Conference Meeting Groups Newspapers 40

Waxing UnLyrical

MARCH 4, 2015

In my new book, Sticky Branding , I describe this approach as creating a “First Choice Advantage” for your brand. He’s written two bestselling books, Six Pixels of Separation and Ctrl Alt Delete. Mitch blogs seven days a week, podcasts weekly, and writes for a number of newspapers and magazines.

Content Marketing 40

Content Marketing Marketing Engineering Advertising 40

Waxing UnLyrical

SEPTEMBER 3, 2010

Amplify’d from www.nevillehobson.com Connect your community with a Twitter daily newspaper About a month ago, I discovered Paper.li , a service that aggregates content linked to by people in a Twitter community into an online newspaper. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ?

Newspapers 45

Newspapers Tourism Measurement Community 45

Waxing UnLyrical

SEPTEMBER 3, 2010

Amplify’d from www.nevillehobson.com Connect your community with a Twitter daily newspaper About a month ago, I discovered Paper.li , a service that aggregates content linked to by people in a Twitter community into an online newspaper. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ?

Newspapers 45

Newspapers Tourism Measurement Community 45

Ishmael's Corner

MARCH 10, 2015

The number of journalists who both understand “deep tech” and can write about it for people who don’t have Ph.D.’s In the meantime, she started blogging with her first post titled, “ Wait. Ever since Craigslist demolished the newspaper revenue from classified advertising, the publishing industry has been under siege.

Media 60

Media Construction Newspapers Technology 60

Communications Conversations

JUNE 6, 2019

Last December, I celebrated my tenth year of blogging. I’m usually a sentimental guy, but apparently when it comes to my blog I lost that capacity. At any rate, I got around to reflecting on 10 years of blogging recently. I’ve written more than 1,200 blog posts in that timespan. 2 – Write in the moment!

Blogging 133

Blogging Analytics Meeting Writing 133

PR Conversations

MARCH 8, 2016

Late last year I received an email from Dr. Beverley Wood in Victoria, Australia about Mabel Gertrude Flanley in respect of reference to Mabel in a comment I’d made on a blog post in May 2014. Beverley kindly shared with me the photograph of Mabel, which I’ve supplemented with a newspaper report of her work.

Publicity 40

Publicity How To Newspapers Radio 40

Beyond PR

SEPTEMBER 11, 2017

Baruch Lev, a pre-eminent IR scholar at New York University, writes in his book, Winning Investors Over , “Investors have limited attention, so content that gets good earned media will attract more investor attention.” So what do journalists have to do with that? A lot, actually. That’s right.

Banking 45

Banking Newspapers Study Company 45

Beyond PR

JUNE 8, 2016

DC Reporters Discuss How Social Media Has Changed the Game on PR Newswire’s media blog Beyond Bylines. Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So Summing up the panelists’ remarks, Christine writes that journalists must “become familiar with audio and video.

Media Relations 40

Media Relations Media Journalism Print 40

Stephen Waddington

DECEMBER 30, 2019

Vuelio named this blog the best PR and communications blog in 2019. Other gender issues featured in a book called Women in Public Relations – A Literature Review (1982-2019). The book is a multi-author project led by Dr Martina Topi? Newspaper brands continue to suffer as readers shift from print to digital.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

OCTOBER 12, 2010

I wrote about how I got started running in my blog post entitled “On a Mission.” She has worked as a newspaper reporter and editor, an executive speechwriter, and a media relations professional. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Twitter 85

Twitter Training Facebook Measurement 85

Waxing UnLyrical

DECEMBER 14, 2010

To land a position in the PR course at RMIT, students need to sit a test to ensure that they have the necessary general knowledge , writing skills and linguistic motivation to be a PR grad. He got coverage in The Australian (Oz’s biggest national newspaper) along with a number of different news outlets. He also got a job out of it.

Publicity 90

Publicity How To Course Facebook 90

Journalistics

NOVEMBER 20, 2014

She dropped me a line to let me know she was happy to see I was blogging again because she thinks my posts are relevant for her students. Nothing makes me want to write more than hearing somebody learned something from one of my posts. That’s nothing short of awesome in my book. Writing – learn to write well.

Journalism 52

Journalism Sports Writing Meeting 52

Bad Pitch Blog

AUGUST 1, 2008

Previously - yes there was a previously - he worked at newspapers in El Paso, Texas; Ludlow, Vermont, and Caracas, Venezuela. Baker was one of the first reporters to blog (see him on Blogspotting.net ). And get to the end, where you hear about his first book…. Q: We see you on Twitter all the time — and you blog more than most.

Journalism 40

Journalism Report Twitter Enterprise 40

Sword and the Script

APRIL 2, 2019

By the way, the WSJ reporter on that byline used to write for PRWeek). But that’s a talent supply issue for a different blog post. They are beating Madison Avenue at its own game – and in its hometown newspaper and it’s been doing it for years. So, what does this in-housing trend mean for PR agencies?

Agency 95

Agency Trends Marketing Survey 95

Presspage

JUNE 15, 2022

In this blog, you’ll find some answers to this dilemma. The tyranny of transaction costs Whenever you approach a task – from strategizing on a million-dollar account to refilling the printer with paper – there are “side costs” in getting to the finish line, like booking meeting rooms or making a visit to the stationery closet.

Energy 78

Energy Data Meeting Course 78

Presspage

JUNE 15, 2022

In this blog, you’ll find some answers to this dilemma. The tyranny of transaction costs Whenever you approach a task – from strategizing on a million-dollar account to refilling the printer with paper – there are “side costs” in getting to the finish line, like booking meeting rooms or making a visit to the stationery closet.

Energy 78

Energy Data Meeting Course 78

Communications Conversations

JULY 20, 2015

I read the newspaper. And I read blogs. I use Feedly to aggregate all the blogs I read. I organize them by categories: MN blogs, advertising blogs, PR blogs, content blogs. And social media blogs. Then, you have a slew of blogs created by agencies and vendors. I read emails.

Social Media 60

Social Media Blogging How To Media 60

Bad Pitch Blog

AUGUST 6, 2006

Pardon the pun, but the Bad Pitch blog is pleased to bring you 10 tips to improving your approach to media relations. All Hail Google: You should be reading everything your reporter writes. All Hail Google: You should be reading everything your reporter writes. your key reporters blog? Google News Alerts bring it to you.

Report 40

Report Pitching Google LinkedIn 40

ZudePR

APRIL 8, 2018

*This is the second in a series of chronological posts about how a first-time self-publishing author is taking his book from idea to Amazon. Answer: stunning, comprehensive, and invaluable feedback on a first-time author’s 87,000-word book. Get a FREE Pre-Launch Copy of the Book. Did the book flow?

Google 101

Google Writing Skype Technology 101

ZudePR

MAY 22, 2018

In this post, I share the alphabetised style/grammar guide, which I used to write and edit my soon-to-be-published book: RESET. I sincerely hope it will be useful to anyone who writes in British (as opposed to American) English. Believe in what you’re writing. The book itself is still referred to as Catch-22.

Writing 95

Writing Google Comparison Government 95

Masters in Communications

DECEMBER 10, 2018

In the past, you received the majority of your news and information from your local newspaper published every morning. Add in a few national newspapers, and that was it. Newspapers are still around today, but we have so much more to go along with them. Books, newspapers, and documentaries.

Journalism 65

Journalism Newspapers Web Data 65

PR Fuel

JULY 10, 2018

Writing isn’t everyone’s strong suit. If it isn’t yours, there are plenty of services out there that will take over the odious task of press release writing for you so you can get back to doing what you do best – publicizing your company. You must be brutally impartial when you answer: would you read your press release in a newspaper?

Local 40

Local Newspapers Writing Pitching 40

Rock the Status Quo

APRIL 8, 2016

We’ve been taught to write in a straightforward, factual manner, “telling the news” and leaving the actual story up to the media. Look at newspaper “stories” today? . Storytelling with Data and the StoryHow blog. Not free: Story Proof (book). Carrie Morgan (@morgancarrie) April 7, 2016.

Storytelling 100

Storytelling Resources Journalism Examples 100