Cision

APRIL 6, 2015

32 million people listen to podcasts monthly. Users listen to about 22 minutes per podcast. The most popular podcasts have a disproportionate number of listeners / viewers. People don’t listen to podcasts because they are podcasts, they listen to great content that is delivered via the podcast medium.

Engineering 120

Engineering Tools Examples YouTube 120

Cision

MAY 18, 2015

Social media listening has become a broad, all-encompassing term that represents a bunch of different applications for social data. The tactics and tools that we use to manage social listening are the result of how we understand that social media serves our intended purposes. Event detection, issue and crisis management.

Customer Service 120

Customer Service Social Media Analysis Data 120

Shift Communications

NOVEMBER 29, 2022

2023 to-do: Intently listen to what customers are doing and love most and allow them to run with those stories. Before committing to a macro-level partner (and price tag), test a strategic approach with ongoing nano and micro influencers, who are creating big ROI because they have sizable engagement rates and 1:1 trust with their audience.

Consumer 78

Consumer Trends Marketing SMB 78

Sword and the Script

JUNE 15, 2021

Ask your new best friend in sales to sit in on their sales calls as an observer – and just listen and take notes. In both cases, listen for questions customers ask. of blogs over more than a decade on this blog and they are tagged under various labels like studies , marketing surveys , PR surveys and surveys of journalists.

Survey 116

Survey B2B Marketing Interviews 116

Burrelles Fresh Ideas

MARCH 5, 2024

A 2023 Edelman study found that the responsibilities of corporate communications teams are increasing in less traditional areas like digital and social media (72%), monitoring, measurement & analytics (68%), social listening (67%), and audience insights (31%). Product reviews on platforms like YouTube, social media platforms, or blogs.

Media 97

Media Nonprofit Pitching Analytics 97

Solo PR Pro

JUNE 25, 2019

Podcasting is a way to reach potential clients that may not follow you on social or read your blogs. Keep yourself top-of-mind with consistent communication with your listeners, and the next time they need communications support, who will come to mind first? Share in the comments below or on social media and remember to tag #solopr!

Leadership 72

Leadership Tools Video Local 72

Cision

APRIL 14, 2017

Listen to your target audience to uncover the influencers they are following and the publications they are reading. This year has seen influencer marketing earn a larger slice of the budget but before communications teams had time to celebrate this news, sponsored posts and partnerships with influencer also came with a higher price tag.

Media 231

Media Pitching Social Media Instagram 231

Waxing UnLyrical

JANUARY 14, 2011

If you’re just getting started blogging (or maybe even if you’ve been doing it a while), here are some WordPress plugins I really really like. I really like its functionality, plus it’s a great way for folks to search on your blog as well as on the Interwebz without actually leaving your blog. LinkWithin.

Blogging 93

Blogging Facebook Twitter Measurement 93

Deirdre Breakenridge

DECEMBER 4, 2018

A Guest Post B y Rana Shenawi, G raduate Student, American University, PR Expanded Blog Contest Winner. Although this blog is tailored to nonprofits, any organization can use these tips for youth engagement. Credit: Giving Compass (www.givingcompass.org). Just last month on Sept.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

Cision

MAY 18, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . One of the two companies mentioned, though, was listening: Avaya. After all, on some social networks like Twitter, you don’t have to be “friends” with someone to listen in to what they are saying and engage with them.

How To 198

How To Instagram Social Media LinkedIn 198

Waxing UnLyrical

NOVEMBER 17, 2010

They might be helpful to you as you continue on your path as a blogging Grasshopper. This is hugely helpful, because each theme is different and, as a result, the way a post looks when published on one blog, might look completely different on another. I just get kicks out of mobile blogging w/ multimedia.

Blogging 86

Blogging Writing Facebook Twitter 86

5W PR

NOVEMBER 9, 2018

A good way to find out whether your marketing campaign is creating conversations on social media is to track mentions and hashtags through a social media listening tool. UTM parameters are simply tags that exist within a URL – when your link is clicked, the tag is recorded in your Google Analytics and tracked.

Measurement 68

Measurement Tools Marketing Analysis 68

Waxing UnLyrical

NOVEMBER 10, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Blogging is a strange beast.

Blogging 90

Blogging Facebook Twitter Writing 90

Sword and the Script

JANUARY 28, 2020

Notified calls these functions – listen, connect, publish amplify and measure. 2) Listen: simple searches and monitoring. This includes blogs, discussions and other formats. Then they take it a step further, in the screenshot above, you’ll also notice contacts are tagged.

Software 113

Software Tools Publicity System 113

Waxing UnLyrical

NOVEMBER 30, 2010

Image: Katie Harris via Flickr , Creative Commons Connect with the people you serve The goal wasn’t to create a blog. So when the idea of a blog first entered my head, I shared it with all of them. So when the idea of a blog first entered my head, I shared it with all of them. Thankfully he was on board with the blog idea.

Blogging 60

Blogging How To Social Media Community 60

Waxing UnLyrical

NOVEMBER 4, 2010

A while back, I was looking at my Google Analytics for WUL and I noticed that my 404 page , i.e. the one you get when the server can’t find the page you’re looking for on a particular site, was the 4th most highly-trafficked page on my blog. And they wouldn’t bother to poke around on the blog to find it.

Blogging 96

Blogging Facebook Twitter How To 96

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

With millions of websites and blogs competing for visibility on search engine result pages (SERPs), content writers need to master the art of optimizing content for both human readers and search engine algorithms. Let’s listen to her insights. Regarding this topic, a senior content marketer has shared her perspective.

Engineering 99

Engineering Writing Mobile SEO 99

Cision

JUNE 2, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? Tagging of friends on Facebook with facial recognition.

How To 198

How To Real Estate Web Case Study 198

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. I manage the University of Regina’s blog.

Blogging 68

Blogging How To Print Facebook 68

Konnect Agency

NOVEMBER 24, 2020

This popular medium is an easy-to-consume format for listeners to learn and catch up on both business and personal topics of interest. Podcast listeners tune it to learn and be inspired. For one, you can transcribe and provides links to where the podcast lives as a company blog post.

SEO 52

SEO YouTube Instagram Reputation 52

Sword and the Script

AUGUST 4, 2020

Talkwalker acquires Nielson Social The social listening platform Talkwalker said it acquired Nielsen Social for an undisclosed sum. The Nielsen brand was omitted from the Talkwalker acquisition announcement, which suggests to me the price tag was immaterial or disclosure would have been required.

Media Relations 147

Media Relations Media Print Software 147

Waxing UnLyrical

JANUARY 18, 2011

What this does is let you select a certain number of blogs from your blogroll, and only that number of blogs will be displayed. I love how, when you click on an image, it starts the slideshow right on your blog! Don’t forget I started out this post with my initial list of five ways for you to spice up your blogging.

Blogging 81

Blogging Facebook Twitter Measurement 81

Waxing UnLyrical

NOVEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? A few weeks ago, they asked a question about paying for blog posts. In 2010, blogs and bloggers are truly influencers. Let me unpack this a bit.

Blogging 73

Blogging Twitter Facebook Measurement 73

Konnect Agency

MAY 12, 2020

By responding to someone’s post, you show them that their feedback is important and that you’re listening. Tweet about your latest updates, blog posts and news, and integrate images, videos, and links to add visual components to your post. Find something interesting to comment on? This will also help boost your social engagement.

Twitter 102

Twitter Social Media Energy Resources 102

Sword and the Script

JUNE 28, 2016

Big influencers sometimes come with big egos, big price tags, but maybe not such big results. Big influencers sometimes come with big egos, big price tags, but maybe not such big results. There is hope, however as the study also found: “Consumers are consulting blogs and social media on their mobile devices prior to shopping.

Infographics 61

Infographics Survey Consumer Study 61

Prohibition

APRIL 17, 2017

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video seeding. Someone who blogs, knows their Foursquare from their flickr, and at least pretends to understand Google’s spiders. Dealing with new business activities.

Agency 48

Agency Crisis Management Fashion Social Media 48

ImPRessions - Crenshaw Communications

DECEMBER 12, 2017

They include: poor navigation, a cumbersome contact page, little or no shareable content, out-of-date blog posts, or media hits with broken links. We have many tools at our disposal, including basic media monitoring services, social listening and tagging services, Google analytics and sentiment analysis engines.

Agency 159

Agency Meeting Measurement Construction 159

Cision

MARCH 13, 2017

For example, you can achieve higher visibility via Google’s Rich Cards and Rich Snippets, (even without having a very high ranking in organic results): Source: Google Webmaster Central Blog. To save time on social listening, scheduling, reporting, and analytics you may consider using the following tools: Cision. SproutSocial.

SEO 229

SEO Social Media Tools Google 229

Critical Mention

MARCH 27, 2019

It is also a great idea to use social listening tools, follow and engage in competing channels or those that serve your target niche in various ways. Meta tags and image descriptions: You need to optimize all of your pages with keyword-rich meta descriptions, image tags, etc. Don’t skimp on this part of the process.

Strategy 61

Strategy Marketing SEO Social Media 61

Waxing UnLyrical

OCTOBER 14, 2010

Lead, don’t lecture In my view, a lecturer gives students information, expects them to listen, and assumes that they will absorb what they heard. Establishing your voice A blog post with pointers isn’t only meant to teach, it is also meant to connect with readers. Image: BES Photos via Flickr, CC 2.0

Blogging 71

Blogging Twitter Creativity Facebook 71

wiredPRworks

OCTOBER 9, 2021

Tagging it with #DigitalDetox and a 5/15 return date, I posted it to all of my social networks. Unless it’s truly an urgent matter, resist the urge to call back – or listen to messages. While we were on a family vacation at the happiest place on earth in 2007, I decided to check email and found that my blog was deleted by WordPress.

How To 98

How To Social Media LinkedIn Instagram 98

Cision

APRIL 7, 2016

Per the social media giant’s blog , the program will be available to publishers of any size, located in any country on April 12. Tip: Use your social listening tools to see what’s trending and think of how you can incorporate your brand’s perspective to gain media coverage. If you notice a topic (e.g.

Facebook 120

Facebook Media Trends Mobile 120

The Resolution Blog

AUGUST 5, 2019

You know a meme is successful when pages that haven’t been paid to promote it start sharing it, and when people start tagging their mates in it. You need to see loads of tagged names in the comments?—?that’s You can listen to the full interview with Elliot and Ricky on the PR Resolution Podcast here. that’s when you know.

Marketing 120

Marketing Film Instagram Video 120

Communications Conversations

OCTOBER 23, 2017

Over the last week, I’ve had three separate, but distinct, experiences: I listened to #HeForShe founder, Elizabeth Nyamayaro (who was outstanding, by the way), talk about the constant struggle women experience as they seek out leadership positions at corporations, agencies and other organizations across the world at MIMA Summit.

Leadership 84

Leadership Newspapers Corporate Agency 84

Presspage

JUNE 15, 2022

In this blog, you’ll find some answers to this dilemma. Or viewers, or scrollers, or listeners – you know the drill.) It lets you answer the basic task of creating information with a headline and content – but in a standard format and context (including things like Author attribution and Tags) alongside all your other releases.

Energy 78

Energy Data Meeting Course 78

Presspage

JUNE 15, 2022

In this blog, you’ll find some answers to this dilemma. Or viewers, or scrollers, or listeners – you know the drill.) It lets you answer the basic task of creating information with a headline and content – but in a standard format and context (including things like Author attribution and Tags) alongside all your other releases.

Energy 78

Energy Data Meeting Course 78

Solo PR Pro

OCTOBER 4, 2022

There are enough project management tools out there to fill up their own blog post — and then some! And for clients seeking podcast interviews, Listen Notes is the top podcast search engine for finding the perfect pod to pitch. ?️ Leave a comment below to tell us about your favorite or tweet about it — be sure to tag us at @SoloPR.

Tools 71

Tools Infographics Pitching Google 71