Flack's Revenge

NOVEMBER 10, 2016

Back in the day (“the day” being about 10 years ago), we had a simple message for PR clients who wanted to get in on the social media and blogging action. It was: “Go forth and blog too. We can handle Tweeting and blogging quite well. Master the channels that are accessible to all.” What do you think?

Facebook 184

Facebook Web Social Media Engineering 184

Shift Communications

MAY 10, 2022

In our new blog series, we talk what’s working (and not) across key social channels. We cover Facebook, Instagram , Twitter, LinkedIn , and now Pinterest, YouTube and TikTok marketing strategy. Every post on every channel needs amazing creative — vibrant creative, excellent copy and to point to high-quality content.

Pinterest 78

Pinterest YouTube Social Media Trends 78

Cision

JUNE 2, 2017

Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. That is a lot of clutter, noise and competition.

How To 198

How To Real Estate Web Case Study 198

Sword and the Script

FEBRUARY 29, 2020

Most of what I did wasn’t a secret: I read what reporters wrote before pitching, developed subject lines that got my emails opened, and use a strong lede in all my pitches. There was one aspect of my success that was different: I wrote long pitches. I was being put on a client account that was deemed a “flight risk.”

Content Marketing 78

Content Marketing Study Analysis Marketing 78

Melissa Agnes

MARCH 21, 2016

A LinkedIn connection of mine recently wrote me an interesting message. If you’ve ever heard me speak , worked with me, listened to my podcast or read this very blog, then you’re perfectly aware that crises should be seen as the complete and utter opposite of what is described above. photo credit: ra2studio/shutterstock.

Crisis 100

Crisis Crisis Management Corporate LinkedIn 100

Landis PR

DECEMBER 6, 2021

Even as the communications sector has expanded to include social media channels, blogs, virtual events and more, media relations has remained – and will remain – a cornerstone of any smart MarComm strategy. With that in mind, here are five of our top pro tips for a successful media relations program in 2022: . Photo courtesy of Pexels.

Media Relations 52

Media Relations Media Sports Report 52

Deirdre Breakenridge

MARCH 14, 2018

My blog posts focus on the intersection of social media and education. I frequent other people’s Twitter chats as a guest. I am also an active blogger. Last year, I earned a Top Writer status in Social Media on Medium. Technology has made this possible. However, I had zero experience in the business world prior to this point.

Education 224

Education Community Social Media Energy 224

Rock the Status Quo

FEBRUARY 9, 2015

They are also a rich source of knowledge that far too few leverage – and the single biggest company asset feeding into its ability to be successful… so let’s get to it! Take advantage of the LinkedIn blogging platform – called long-form posts. “It’s too risky!”

Corporate 100

Corporate Leadership Brand Branding 100

wiredPRworks

OCTOBER 16, 2018

A digital marketing pioneer, Barbara launched her first site in 1996, produced Chicago’s first sold out writing for the web conference in 2002, began blogging in 2006 at [link] co-founded Social Media Club’s Chicago chapter in 2008, was selected by Nokia as one of two social media experts to represent the U.S. 6:30-7:00 Sips and Treats.

Brand 40

Brand Branding Fashion Social Media 40

wiredPRworks

DECEMBER 14, 2015

How can associations learn how to leverage the power of LinkedIn marketing to attract and engage members? They can attend “LinkedIn MBA School for Association Marketers” at Association Forum’s Holiday Showcase. LinkedIn MBA School participants will be empowered, energized and equipped to upgrade to thought leader status!”.

LinkedIn 49

LinkedIn Marketing Conference Meeting 49

Melissa Agnes

FEBRUARY 17, 2015

This blog post answers the questions I get asked most frequently, along with some added comments and insights. Subscribe to blogs and podcasts , read news articles, ask questions, research. Although I would love to be able to give time to each and every one of you, my schedule doesn’t always permit me to do so.

Crisis Management 186

Crisis Management Crisis Skype Case Study 186

Solo PR Pro

MARCH 16, 2021

Plus, she teaches people how to build social media strategies and engaged communities at Smart Social Secrets. Before she launched her Smart Social Secrets online course , Kami had been thinking about it for three years, then started teaching it to agencies in 2019. Just get started: 4 tips for solo PR pros ready for the next step.

How To 97

How To Social Media Community eBook 97

Waxing UnLyrical

MARCH 31, 2014

No matter how much we hear it’s important to fail (which it is), and failure makes us stronger (hopefully), success is just much nicer. ” So this week’s roundup features seven posts from around the web that focus on success. Why: When delivered correctly, feedback helps move the needle of success forward.

Social Media 74

Social Media Resources Web Conference 74

MaccaPR

JANUARY 28, 2022

Now you too can enjoy this 45-minute Sharper Angle video workshop, “Beyond Instagram, YouTube, Twitter, LinkedIn, Pinterest and Facebook: Setting Your Brand Up for Social Media Success in 2022.” Aaron Komo, senior brand manager for social and community at Noom. billion monthly users of TikTok; it’s a channel that is not going away!”.

Social Media 62

Social Media Marketing Media Instagram 62

wiredPRworks

FEBRUARY 11, 2019

Here’s a program I’m presenting on February 25 at Keys to Digital Marketing Success Workshop in Lisle. Because we want to say, “Fare Thee Well,” you are invited to attend a new program I’m presenting at the Keys to Digital Marketing Success event on February 25 in Lisle, IL. You’re in the right place!

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. Top 10 MaccaPR Blog Posts of 2014. #1. Is it website or Web site? If you haven''t already, this is a great post to bookmark.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

wiredPRworks

JUNE 8, 2016

I'm excited to present LinkedIn social selling marketing strategies for financial services and insurance pros at MDRT's annual conference in Vancouver!! Barbara Rozgonyi to Present LinkedIn Marketing Strategies for Insurance Pros at MDRT Conference. It's almost here! It’s such an honor to be selected as an MDRT speaker. 12:30 p.m.,

Insurance 40

Insurance Insurance Financial LinkedIn 40

Cision

MAY 18, 2017

I know from personal experience that a LinkedIn Group discussion comment which dared those who read it to prove the ROI of social was coming from a marketing consultant who had no experience in social yet had a client who was looking for social media expertise. One of the two companies mentioned, though, was listening: Avaya.

How To 198

How To Instagram Social Media LinkedIn 198

Konnect Agency

NOVEMBER 24, 2020

As a successful leader in your industry, you can provide your expert insights and valuable content to share with a specific target audience. As a successful leader in your industry, you can provide your expert insights and valuable content to share with a specific target audience. Podcast listeners tune it to learn and be inspired.

SEO 52

SEO YouTube Instagram Reputation 52

MaccaPR

JANUARY 11, 2016

Now that our MaccaPR blog is heading into its fourth year, come with us as we revisit the most successful posts of 2015. LinkedIn Pulse: The Next Content Marketing Must-Have? Long gone are the days when LinkedIn was seen as just an online resume placeholder or recruiting vehicle. percent of U.S.

Content Marketing 48

Content Marketing LinkedIn Nonprofit Advertising 48

Reputation Us

APRIL 18, 2017

Many blogs focus on media relations through the lens of news releases. I’ll skip the dictionary definition that often opens a blog post and put it bluntly. I am here to say write fewer, better ones and spend more time leveraging your best kept secrets – your thought leaders. I’m not here to say stop writing news releases.

Leadership 83

Leadership Print Training Radio 83

Waxing UnLyrical

NOVEMBER 10, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Blogging is a strange beast.

Blogging 90

Blogging Facebook Twitter Writing 90

Waxing UnLyrical

AUGUST 5, 2013

LinkedIn: Thanks for the Endorsement, Have We Met? Why: Endorsements on LinkedIn still haven’t been embraced with open arms. Successful Social Media Disengagement for Teachers. Successful Social Media Disengagement for Teachers. 7 Tips for Making Small Business Blogging Manageable. Happy Monday!

Social Media 88

Social Media Media SEO LinkedIn 88

wiredPRworks

FEBRUARY 11, 2016

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Digital Marketing, LinkedIn Training and Social Selling Workshop in Chicago. LinkedIn, Twitter and Facebook accounts, basic working knowledge of social media. CLASS DESCRIPTION. CLASS PREREQUISITES.

Training 45

Training LinkedIn Marketing Pinterest 45

wiredPRworks

JUNE 17, 2016

In this multi-faceted session, you’ll breeze through a WIRED strategy you can use to map out future success, and learn how to self-assess your social skills. Along with lots of quick and easy ways to optimize social selling, you’ll take away a 36-point checklist to help you fast track your way to future success – starting RN [right now].

Strategy 40

Strategy LinkedIn Social Media Reputation 40

Bad Pitch Blog

JANUARY 9, 2011

In 2007, I wrote a post called " Ready to Pitch a Blog? Three and a half years later, I''m revisiting it to celebrate the Bad Pitch blog''s Fifth Birthday. Everyone wants to know the secret formula to pitching blogs. The secret is it takes more than pitching. The secret is it takes more than pitching.

Media Relations 104

Media Relations Social Media Media Pitching 104

NewsWhip

MAY 26, 2020

Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. Your organization has been operating at light speed in this function, what is the secret to your success? Two years ago NewsWhip was fortunate enough to add Clyde Group as a new client.

Groups 78

Groups Crisis Management Crisis Public Affairs 78

Sword and the Script

JUNE 7, 2022

It’s the biggest threat to a successful M&A – and it can’t be found on a spreadsheet. Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. I took a business ethics course when I was studying for my MBA. I’m open to being proven wrong.

Software 85

Software Internal International Pitching 85

The Resolution Blog

NOVEMBER 25, 2015

Measuring coverage success - Metrics on a mountain. How to share your best coverage on LinkedIn. We interviewed the Neoman comms team to find out the secrets behind their success. We interviewed the Neoman comms team to find out the secrets behind their success. Secure coverage on the biggest publisher.

eBook 120

eBook Google Tools Analytics 120

ImPRessions - Crenshaw Communications

FEBRUARY 9, 2017

Does a startup business always need to hire a PR agency ? There’s no shortage of advice on this question, and much of it is contradictory. Mark Cuban famously advised young companies not to bring on an external PR firm, reasoning that an entrepreneur is the best person to handle media contact.

Trade Shows 120

Trade Shows Agency Media Relations Interviews 120

The Resolution Blog

JANUARY 8, 2018

We are passionate about exploring ways to demonstrate PR success, especially at an article-level because it’s not easy. Tip of the month: “Take someone in finance to lunch and learn how you make money ” This is just one of the amazing tips from the Queen of metrics Katie Paine in this interview on PR News. A standard in article scoring?

Tools 136

Tools Publicity SEO Measurement 136

Sword and the Script

DECEMBER 19, 2017

1) One of the ways I’ve gotten to know you a bit is through Atlanta Tech Blogs site you created and champion; how did that get started and what is the state of its affairs today? Today, we have 20,000+ readers or followers and more than 300 active blogs. You blog, we promote.

Marketing 65

Marketing Local Pitching Blogging 65

wiredPRworks

NOVEMBER 15, 2016

A digital marketing pioneer, Barbara launched her first site in 1996, produced Chicago’s first sold out writing for the web conference in 2002, began blogging in 2006 at [link] , co-founded Social Media Club’s Chicago chapter in 2008 and was selected by Nokia as one of two social media experts to represent the U.S.

Strategy 40

Strategy Marketing Social Media Internal 40

MaccaPR

AUGUST 20, 2014

How often should you post new content on LinkedIn or other online channels? I admit, when our agency first began guiding clients toward more effective use of Facebook, Twitter, Google+, Pinterest, LinkedIn and other online marketing channels – I thought all posts and links were created equal. Best practice?

Social Media 97

Social Media Media YouTube Facebook 97

MaccaPR

OCTOBER 14, 2015

Not too long ago, you , as a marketer, signed in to LinkedIn to check your messages , catch up on an old colleague, and maybe update your new profile picture. Rebranding to “LinkedIn Pulse” in late 2013 , the app has quickly become a key part of making LinkedIn a content marketing machine. 1) Access to influential people.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Communications Conversations

NOVEMBER 11, 2022

As a professional, networking has been an absolute key to my success for 25+ years. I also managed an underground student newspaper, so I had to know a ton of students. In college, I worked for the student newspaper. I worked at a computer lab where I met students. It led directly to numerous jobs earlier in my career. Here’s my math.

Meeting 68

Meeting Social Media LinkedIn Groups 68

ImPRessions - Crenshaw Communications

JULY 18, 2017

But how do you ensure the success of a given survey? Like any PR vehicle designed to generate positive press response, the success of even an inexpensive omnibus survey begins with careful design and a strong media strategy. A brand-sponsored survey is a time-honored tool for public relations. Here’s how to accomplish just that.

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Survey How To Construction Data 136