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Interview Series: CMO of UL Discusses How PR & Content Marketing Are Evolving in 2018

Onclusive

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. This blogpost was co-authored by Heidi Sullivan.

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Helsinki, Finland – Growth Path Ahead

Landis PR

Key Expertise of Ellun Kanat Ellun Kanat is a visionary change agency that helps organizations navigate their ways through turbulence and instability – and helps them find inspiring opportunities as well as enjoy the ride! It is not advisable to have an employee of a communications firm present in the interview situation.

Radio 64
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Hot Startups Join Axis Innovation at NYSE

Flack's Revenge

Axis connects investors and corporations with tech startups. The NYSE session was part of a two day event that includes “leading Israeli series A tech startups and US VCs, angels, and corporate investors… to develop business opportunities and ultimately make deals,” according to their site. Focuus shows campaign KPIs in real time.

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Guest Post: The PR Generalist vs. The Industry Specialist

Deirdre Breakenridge

In that case, your journey might lead you towards a job in internal communications working for a corporation where you promote the company’s various products, services and experts. If so, the agency route might be the best for you. Many local chapters have working groups for new and young professionals. Consider joining PRSA.

Industry 316
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The sunsetting of one of Minnesota’s most successful all-time blogs–the MN PR Blog

Communications Conversations

So, I thought it was worth commemorating since the MN PR Blog has been an instrumental part of the local PR community for 15+ years. Ryan posted interviews with key PR leaders. He posted an agency list that up until just recently, I was still referencing. He posted agency and corporate PR news.

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Upbeat report spotlights excellence in organisational communication during COVID-19

Stephen Waddington

Environmental, Social and Governance (ESG) is likely to be a major issue on the corporate agenda for the next decade. Multi-agency working and the power of networks Informal partnerships and networks were established in the fight against COVID-19. Relationships maximised information gathering and amplified the reach of communication.

Report 144
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Is Lawsuit Against Marketing Firm’s Role in Opioid Crisis a Precedent for Public Relations?

PRSay

the French conglomerate that had $11 billion in revenue last year, is the first marketing agency to face a lawsuit in the opioid crisis. In a statement, the agency said: “We proudly support organizations fighting the opioid epidemic in Massachusetts and across the country. Publicis Health acted solely as an advertising agency.

Crisis 166