ImPRessions - Crenshaw Communications

MARCH 9, 2016

That’s right, kids, there were actual newspaper or magazine cuttings, each bearing a white tag that listed where and when the item appeared. What is that interview or profile actually worth? The ad equivalent formula was popular with marketers because it translated PR output into something familiar – advertising!

Measurement 189

Measurement How To Guidelines Web 189

Cision

FEBRUARY 25, 2016

A well-thought out communication plan can only take you so far. I also loved freestyle BMX riding, so some friends and I published a BMX magazine which eventually expanded to include advertising, events, merchandise and even a correspondent and circulation in Europe. I was hooked immediately. Do you know how to measure your social ROI?

Newspapers 120

Newspapers Financial Crisis System 120

Maxim Behar

MARCH 11, 2021

I was very keen to start a small daily newspaper in English for foreigners in Bulgaria, who were not all that many at the time. Throughout my professional life of a journalist, I had only worked in daily newspapers, and of course I knew how to do it. Our PR Company, M3 Communications Group, Inc., However, it was so obvious.

Newspapers 52

Newspapers Hotels Media Advertising 52

Cision

APRIL 26, 2016

Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. What drew you to the field of public relations and communication? What are some of the key components of a successful communication strategy?

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Flack's Revenge

DECEMBER 5, 2017

I also learned about Lin’s agency work at Strategic Communications ; and that she teaches, and has written quite a few books on PR and marketing. When I was director of corporate communications at a local healthcare organization, I would regularly receive a number of resumes from reporters whenever PR jobs opened up.

Pitching 174

Pitching Journalism Video Advertising 174

Cision

MARCH 2, 2016

In this interview, he discusses how brands can maintain a strong reputation, why content is no longer king and where integrated communication is headed. Today’s news environment is so dynamic and omnipresent that companies really need to rethink their approach to communicating their story. Rapid Fire Round.

Reputation 120

Reputation Newspapers Journalism Instagram 120

Bad Pitch Blog

FEBRUARY 8, 2009

When I am speaking with them about a media interview, say on television, they assume I’m on camera. When I say I am working with a newspaper reporter on story, they ask me why my clients don’t just advertise in the publication because: ”PR and advertising are the same, right?” This lesson took time to drive home.

Advertising 54

Advertising Advertising Education Newspapers 54

Mora Communications

OCTOBER 19, 2017

It’s been proven time and time again, that a well-honed public relations campaign is less expensive than advertising and offers a tangible credibility that other forms of marketing simply cannot come compete with. Copyright © Mora Communications Inc.

Healthcare 64

Healthcare Radio Newspapers Web 64

Ethical Voices

OCTOBER 24, 2022

Walcher Communications , a public relations and marketing firm based out of San Diego with a diverse mix of local, regional, and national clients. She has spent her career in PR agencies with a penchant for crisis communications. Should I push my client for them to be interviewed? So, who’s going to interview them?

Ethics 50

Ethics Interviews Advertising Advertising 50

PR Fuel

SEPTEMBER 16, 2020

Another word for paid media is advertising. Examples of earned media include newspapers, TV news, magazines, and digital publications. Crisis Communications. Crisis communications involve your plan to deal with negative news if it happens and how to avoid bad PR in the future. There are three types of media: Paid Media.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. That new generation wants to see what companies are doing, they want to talk about it in their interview,” she said.

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Meeting Journalism Employee Storytelling 97

PR in High Definition

SEPTEMBER 24, 2019

They’re the main players that make up the journalist line-up that you’ll find in every national newspaper in the UK today. The gig economy as a whole has boomed in the UK in recent years and the media has benefited from this; the number of freelancers contributing to newspapers and magazines feels at an all-time high. News been framed!

Media 54

Media Newspapers Journalism Video 54

5W PR

APRIL 8, 2021

Communication has been dramatically changed by social media. Before the internet, press releases used to only get sent to journalists, and if they were considered to be subpar by the newspaper, they would never get published. If you do this, you just might get a phone call that requests an interview. Be Personal.

Engineering 128

Engineering Writing Social Media Report 128

Maxim Behar

NOVEMBER 7, 2020

Maxim Behar was interviewed by Maritsa newspaper on PR techniques in politics and social media practices in business. The PR expert also commented on nowadays influencers, maintenance of good reputation and communication barriers for modern leaders. The speed is clear - quick solutions, fast communication, timely reactions.

Publicity 97

Publicity Newspapers Social Media Reputation 97

Cision

AUGUST 9, 2016

Before you create any brand communication, you must ask yourself: Will my audience care? Brandon Puttbrese, account supervisor at GS&F, says in order for your communication to be effective, you need to understand what motivates your audience. How do you help brands create communication that inspires action?

Crisis 0

Crisis Reputation Study Social Media 0

Mora Communications

OCTOBER 9, 2017

Advertising can be effective but it can also be costly and unpredictable. It is this credibility and validation that creates trust with new patients who have read your articles or seen you interviewed on a topic that affected them. In this way, you are able to establish yourself through the media vs. through advertising or commercials.

Radio 40

Radio Newspapers Advertising Advertising 40

Maxim Behar

OCTOBER 15, 2023

Maxim is one of the most recognizable and successful faces in the world of PR communications, not only in Bulgaria but globally. You can't do that sort of thing in a newspaper or on TV. Maxim: The vise that I used for 5 years is in my room in the office of M3 Communications. So I became a person of communication.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Maxim Behar

JANUARY 3, 2021

Maxim Behar shares his experience as an author and interesting facts about his best-selling books for Ramona Portelli's Maltese online media in section Author Interviews. 25 years back I founded a leading PR company in my native Bulgaria – M3 Communications Group, Inc. 03.01.2021. To find a good publisher.

Local 52

Local Writing Social Media Interviews 52

The Resolution Blog

APRIL 9, 2019

When we look at the structure of the PESO model, it’s about integrating a whole communications program and making sure it can be measured and linked back to a business’ growth. To me, PR is communications, and communications is social. There’s all this software that they have working together, and communicators don’t do that.

Marketing 120

Marketing Analytics Measurement Data 120

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Vuelio named this blog the best PR and communications blog in 2019. Advertising value equivalent (AVE) is at the sharp end of this issue. She believes the same issues apply in advertising and PR.

Government 103

Government Education Print Ethics 103

Cision

MARCH 30, 2016

In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. In just a few short months, without any paid advertising, we have gained roughly 3,000 followers and average about 150-300 likes per post. . Rapid Fire Round.

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

Maxim Behar

JANUARY 28, 2024

The fact that it gives us quick information gathered in one place, the ability to create graphic designs, change photos, make advertisements. I truly believe that social media brought the great revolution in communication and in relationships between people. So they can be better communicated to their clients or followers.

Radio 59

Radio Ethics How To Writing 59

Polaris

AUGUST 19, 2014

In my field, that means scoring a big win for a client—whether it’s securing a feature article in a national newspaper, improving engagement on a Facebook page or creating an eBook that attracts thousands of downloads. Brands market their products using a variety of tactics, including advertising, sales promotion and social media.

Measurement 100

Measurement Advertising Advertising eBook 100

The Hoffman Agency

FEBRUARY 1, 2021

” The answer to his question is, of course, that it’s relatively straightforward providing you dig into your wallet for some advertising. The client was desperate to get some exposure in it (for himself, I’d add — he was expecting an interview with the publication), but had little to no regard to the editorial integrity involved.

Publicity 36

Publicity How To Agency Pitching 36

MaccaPR

AUGUST 26, 2015

But, it takes strategic insight and smart planning to communicate a brand’s history well. Although 17-minutes-long, the Lego brand video is a shining example of how engaging the medium of video can be in communicating a corporate history story that's true to its brand. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

Maxim Behar

MAY 31, 2021

The world-renowned PR expert Maxim Behar was interviewed for MeTV , the first Indian / South Asian TV Channel from Australia, by Sukruti Narayanan, the MeTV Director of Public Relations and Business Growth. I take pride in welcoming Mr. Maxim Behar, CEO and Chairman of the Board of the M3 Communications Group to the show.

Newspapers 52

Newspapers Social Media Ethics Travel 52

PR Conversations

JANUARY 20, 2015

Even more unnerving was that the anchor—and, on occasion, other journalists affiliated with the TV network—interviewed his agency’s clients on show segments. One could hypothesize questions 1 and 2 were debated at both the TV network and the newspaper.). A few days after that, the journalist resigned from his position.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Conversations

JANUARY 20, 2015

Even more unnerving was that the anchor— and, on occasion, other journalists affiliated with the TV network—interviewed his agency’s clients on show segments. One could hypothesize questions 1 and 2 were debated at both the TV network and the newspaper.). A few days after that, the journalist resigned from his position.

Journalism 40

Journalism Reputation Ethics Corporate 40

Stuart Bruce

JUNE 24, 2015

The reality (as I see it and experience it) is that PR has always been more in the truth business than advertising has. Advertising makes stories up and shares them.” ” The problem is that advertising is often better at telling stories, but that today people prefer the truth so PR needs to tell its true stories better.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Prohibition

JANUARY 14, 2022

Having someone from legal, customer service, communications, and public relations on the team ensures that all bases are covered. The-house PR person or head of communications. Team roles and responsibilities need to be clear if your crisis communication plan is going to work. 5. Make a plan for communicating with the media.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Mindful Marketing

SEPTEMBER 11, 2015

Throughout his career, Jeff Drew has led communications programs for a variety of public and privately-held high-technology, healthcare and public policy organizations. Prior to joining fama, Jeff was an account manager at FitzGerald Communications (the same PR firm at which our Founder Christine worked early in her career!)

Marketing 50

Marketing Wireless Software Journalism 50

Journalistics

APRIL 17, 2013

Fast-forward a couple of years and we’re all talking about brand journalism, content marketing, and the new favorite, native advertising. We’re in the midst of a content revolution, where brands are finding it more fruitful to produce their own content, earning the communication channels they use to reach you and me. Think Local.

Brand 52

Brand Branding Media Local 52

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. She’s done an extensive survey and in-dedpth interviews. You can find her portfolio at [link].

Sports 0

Sports Leadership Internal International 0

Maxim Behar

MARCH 6, 2022

In an exclusive interview with the Indian Valasys Media, Maxim Behar revealed his secret to success: individuality. How does it feel to be the CEO & Chairman of the Board of M3 Communications Group now & how do you look back to your earlier days when you started as the Managing Editor at Standard Daily?

B2B 52

B2B Communications Media Newspapers 52

Ethical Voices

AUGUST 29, 2022

Joining me in this week’s episode is Greg Bailey, APR, Fellow PRSA, the founder of Finley + Bailey Strategic Communications. I spent the first third of my career working for newspapers. In the newspaper business, I did have one, and I really thought I’d lose my job over it. The growing challenge of malformation.

Ethics 91

Ethics Groups Handbook Education 91

PR Fuel

MARCH 17, 2020

Public relations , or PR, is the process of communicating with your public or audience. Most people focus on three main areas when trying to promote their business: advertising, content marketing , and public relations. A Costly Strategy: Advertising. Advertising uses targeting and persuasion to get its job done.

Publicity 65

Publicity Small Business Advertising Advertising 65

Maxim Behar

JANUARY 24, 2022

a little luck are the ingredients of the recipe, M3 Communications Group, Inc. CEO says in exclusive interview for the prestigious American magazine Fortunes Crown. However, the CEO & Founder of M3 Communications Group, Inc., A Trusted Service Provider M3 Communications Group, Inc. was established in 1994.

Ethics 52

Ethics Creativity Leadership Crisis Management 52