Solo PR Pro

JANUARY 17, 2023

There's truly no better time to become a solo PR professional — and the data backs it up. If you're considering leaving a traditional agency or in-house communications gig to go out on your own, you probably have a lot on your mind. Is becoming a solo PR pro the right move for you? Emily Myers Duke, Pretty Creative PR.

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Solo PR Pro

OCTOBER 6, 2020

Just because you’re a solo PR pro doesn’t mean you’re in this alone. In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo business. How 5 solo PR pros manage their time. Read on for their helpful tips.

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5W PR

JUNE 14, 2023

Brands can also create social media posts that offer snack ideas, nutritional tips, and insights into the benefits of specific ingredients. With increasing awareness of the importance of healthy eating, the demand for nutritious snacks is on the rise. However, marketing cheap healthy snacks comes with unique challenges.

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Bianchi Biz Blog

FEBRUARY 4, 2021

You’ve seen the articles and blog posts for start-ups that have titles such as: “ Three PR Hacks To Boost Your Startup’s Exposure ” or “ 4 Public Relations Shortcuts to Get More Media Coverage.”. But before we get to that, let’s talk about business, the auto industry and PR to set the stage. PR is ultimately a relationship business.

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Bianchi Biz Blog

OCTOBER 3, 2022

Of even greater interest to automotive and mobility supplier PR professionals, the automotive technology section of the show’s floor is sold out , and in the first week of media registration, more than 1,000 journalists have already signed up. Image: CES / Consumer Technology Association. And it appears the 2023 version, slated for Jan.

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Solo PR Pro

FEBRUARY 25, 2021

My mix has always included agency partnerships, but 2020 forced me to get creative and leverage those agency partnerships to stabilize my business. What are agency partnerships? Agency partnerships usually form as a result of traditional advertising and marketing agencies not having PR pros on staff.

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Deirdre Breakenridge

MARCH 12, 2015

Years ago, I was a PR person working at a creative marketing communications agency. The company had three distinct divisions: PR / Communications (that was my area), Creative Marketing & Advertising and Web, Multimedia & Video. PR has EXPANDED. Today, PR is very much involved in different types of creative work.

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ImPRessions - Crenshaw Communications

MARCH 17, 2017

And, the need for qualified PR people has never been greater. And that’s only counting start-ups – established businesses, big brands, political movements, personalities, not-for-profits – everyone needs good PR. Here are five tips to consider if a PR career is in your sights.

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PR 20/20

JULY 6, 2020

PR 20/20 continually invests in the growth and professional development of our team. From certifications, to professional association memberships, to events, and to using our strengths to give back to the community — pouring time and resources into our team comes back to the agency tenfold. Team members are more confident.

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Training How To Course Software 72

Bianchi Biz Blog

OCTOBER 19, 2023

It’s back … and in a big way! CES 2024 – the largest in-person independently audited tech event in the world – continues to gain momentum and is on track to surpass the 2023 version of the show in terms of the number of attendees, exhibitors and global media. And the 2024 version of the event, scheduled for Jan. 9-12, 2023 (Jan.

Automotive 87

Automotive Mobile Software Technology 87

Cision

SEPTEMBER 5, 2017

Here are seven tips on auditing your earned media strategy and getting the most out of your resources. With nearly 91 percent of people saying advertisements are more intrusive today than they were two years ago, earned media or word-of-mouth approach provides an excellent opportunity to improve conversion rates and generate sales.

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Landis PR

AUGUST 16, 2021

My first job out of college (back in the Paleolithic Age) was at a venerable Madison Avenue ad agency. On day one, the agency president told me, “All you need to remember is reach plus frequency.” Talk to your friendly neighborhood PR professional…brianne@landispr.com. 5 Tips on Creating a Content Cadence for Your Brand.

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Corporate Brand Branding Advertising 52

OnePitch

SEPTEMBER 8, 2022

While she’s focused generally on consumer PR over her nearly 20 years in the industry, she’s had deep experience in food and beverage, restaurants, and retail communications while working at everything from boutique to global PR agencies in Chicago and Columbus. Read below for the entire interview with Megan: .

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Landis PR

JUNE 21, 2022

Note: This is a reposted blog by our Public Relations Global Network partner, Bianchi PR. 5-8, 2023, with Media Days in January. If your brand is seeking PR opportunities at the show, which offers a lot of public relations and market attention opportunities, you should act now and act fast. Photo courtesy of Pexels.

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Company Technology Meeting Hotels 52

Sword and the Script

AUGUST 20, 2019

Fortunately for the public relations community, her subsequent experiences in education and internships persuaded her instead to pursue a career in PR. She has since worked on both side of the table, both in-house on the client-side, and at PR agencies – and also has served as a key leader for Washington Women in Public Relations (WWPR).

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Employee Internal International Training 87

Business Wire

JUNE 28, 2017

For PR professionals the takeaway is this: if journalistic practices are changing, it is obvious that the news release has to change as well. With Business Wire, images and other multimedia included with a release are sent to photography press agencies and are posted on many news sites and social media platforms. What does it say?

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Mobile SEO Web Training 152

The Resolution Blog

JANUARY 8, 2018

Tip of the month: “Take someone in finance to lunch and learn how you make money ” This is just one of the amazing tips from the Queen of metrics Katie Paine in this interview on PR News. She always explains clearly how to demonstrate organisational impact from your PR work. It’s a daunting first task in PR.

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Landis PR

OCTOBER 25, 2021

Note: This article originally ran on O’Dwyer’s PR News ‘ website. While you may previously have expected emails and phone calls to slow down by 5:30 p.m., Here are my top 10 tips for moving into the next phase of healthcare communications in 2021: Resource up. . By Brianne Miller, LCI. What have we learned?

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Healthcare Communications Measurement Resources 98

Stephen Waddington

OCTOBER 3, 2019

I caught up with The Holmes Report’s EMEA editor to find out what we can expect for the PR industry in 2020. An interview with Maja Pawinska Sims is a rite of passage for anyone in the PR industry. Like many agency types making their way in the industry I pitched her stories. UK PR firms reporting in sterling declined by 0.8%

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Buzzstream

FEBRUARY 9, 2024

Press releases are one of the most impactful tools in a PR toolbox, but how you approach them can mean the difference between great coverage and a waste of time and money. Just because most journalists agree that press releases are a top priority when looking for trusted sources doesn’t mean all press releases hit the mark. Absolutely!

Examples 62

Examples Product Launch Data Report 62

OnePitch

JUNE 16, 2022

On this month’s profile, we are talking with Desiree Dozier , an Associate Vice President at Finn Partners. She began her career in the editorial department at InStyle magazine, before transitioning into the world of corporate communications at a leading talent agency, and eventually, consumer PR.

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Burrelles Fresh Ideas

JUNE 13, 2023

Sound PR practices are essential if you want to build connections with your target audience. In fact, we put together ten powerful tips that will help boost your efforts even when resources are limited. For those looking for cost-effective solutions when it comes to doing public relations on a budget — we got you covered!

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Cision

MARCH 15, 2016

Learn 71 ways to get it with Cision’s free tip sheet! What are some of the biggest PR challenges brands face today? What is the most important lesson you’ve learned about PR throughout your career? Be a partner to your client. What do you like most about working in PR? How has PR changed over the years?

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Shift Communications

DECEMBER 6, 2017

In fact, a week doesn’t go by in which I don’t have a similar conversation with a company in the throes of the agency search process. We need an agency that will push the ideas to us and be aggressive about getting us in the articles.”. When you work at a PR agency, you have to accept that you’re in a client service business.

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Sword and the Script

SEPTEMBER 8, 2020

Surveys show earned media is still the most credible; exec appreciation and collaboration with PR improved during the Coronavirus Regular readers know these pages are filled with surveys and statistics. These lay out a pretty good picture of the PR landscape. >>> More than a proactive partner: an extension of your team.

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Survey Industry Leadership Study 94

Bianchi Biz Blog

OCTOBER 28, 2021

The audited data from the virtual CES2021 show offered a number of data points that may be helpful to the automotive and mobility technology companies who plan to leverage PR at CES2022. With just over two months left until the show, CES planning is in full swing. opens up as COVID19 vaccinations continue. CES2020 reported that 35.4%

Data 75

Data Automotive Transportation Mobile 75

Cision

FEBRUARY 11, 2016

In PR, there’s no telling what trends will last and what won’t, which means PR pros always need to be on their toes. Kathy Jeavons, senior vice president of public affairs at Story Partners, a Washington, D.C. strategic public affairs firm, is no stranger to the constant change in PR. How did you get your start in PR?

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Public Affairs Trends Reputation Newspapers 120

Sword and the Script

MAY 12, 2020

Better organize your announcements and media contacts, make the “news” easy to find and stick to business etiquette; pro PR tips About a year ago I started writing a monthly summary of PR technology news. >>> Looking for a B2B tech PR with expertise and execution? Give our services a try.

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Company Survey Pitching Report 98

Sword and the Script

JANUARY 15, 2019

Typically, it involves a representative from an advertising agency ranting about the wrongdoings of the industry. Recently, however, the column took aim at public relations agencies — Confessions of a PR person. I grew up in a PR agency and have worked for firms small, medium and large.

Agency 77

Agency Leadership Corporate Training 77

Sword and the Script

JUNE 9, 2020

75% of PR and comms pros say media relations is getting harder – up 25% over three years; here are some practical techniques for adapting A majority of public relations and communications professionals say media relations keeps getting harder. Three-quarters (75%) of PR said so this year, according to the 2020 JOTW Communications Survey.

Media Relations 110

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Buzzstream

DECEMBER 20, 2023

Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list. Building links is a time-intensive process. So, the best way to generate links is to use white hat tactics to build links naturally. Pricing: Alerts Are Free 4.

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Tools SEO Analysis Google 71

Cision

FEBRUARY 18, 2016

Good PR hinges on relationships. In this interview, Bob Gold, founder, president and CEO of Los Angeles-based PR agency Bob Gold & Associates, shares his strategy for delivering the right message to clients and their customers at the right time. What do you think has contributed to your agency’s success over the years?

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Storytelling Local Video Measurement 120

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Or, people like Allison O’Keefe (another PR Rock Star) , whom I spoke to in a University of St. But, the truth is, young minds are kicking ass! Thomas classroom many years ago.

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Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list.

Tools 62

Tools SEO Analysis Google 62

PRSay

OCTOBER 14, 2016

Editor’s Note: Anne Green is presenting Why “Partnership Relations” Is the New PR at the PRSA 2016 International Conference on Sunday, Oct. 23, 4:45–5:45 p.m. PR-driven partnerships take a different approach. PR-driven partnerships take a different approach.

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Real Estate Leadership Conference Construction 60

Sword and the Script

NOVEMBER 20, 2018

To be sure, it’s not all entirely bad, and I recently spent considerable time going through many of those 266 million posts and selected six distribution tips that are worthy of your consideration. Distribution tends to fall to the wayside for several reasons. 1) Email it again with a new subject line. If you’re good, perhaps it’s 30%.

Content Marketing 110

Content Marketing Pitching Social Media Internal 110