article thumbnail

Media Alert Or Press Release? PR Tips

ImPRessions - Crenshaw Communications

In ad tech PR, we might write releases that detail new hires, acquisitions, partnerships, or product launches. There’s no real limit to what we can write a release about, as long as it’s newsworthy. . For example, a media alert can be sent to the local broadcast outlets, weekly magazines and daily newspapers. .

Media 296
article thumbnail

Public Relations Review

PR for Anyone

If you’re a new business or have a new product, news service, new anything, that is newsworthy. Did you invent a new product, write a book, or win an award? Ask Google, “Who writes about [your topic] at [name of publication]?” Make your business newsworthy. New” is the key word. You can also get creative with “new.”

Publicity 331
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Choose the Best Press Release Writing Service for Your Specific Needs

PR Fuel

Perhaps you have a new product launch or event that needs to be publicized. Although social media and content writing has its place, these methods are better at reaching consumers instead of news organizations. Writing a Press Release. The Best Press Release Writing Service Knows Your Brand. Press Release SEO.

Writing 52
article thumbnail

How Does a Business Press Release Differ From Advertising?

PR Fuel

The press release may give information about a circumstance event, product launch, or some other happening tied to the company. Writing effective press release headlines and content can help capture the interest of both your audience. The process of writing a business press release itself only takes several hours.

article thumbnail

What Does PR Stand For?

PR Fuel

You write and publish whatever content you want on Facebook, Instagram, and Twitter. Examples of earned media include newspapers, TV news, magazines, and digital publications. You earn it with your company’s activities, product launches, events, and updates. Earned Media. You don’t pay for news coverage.

article thumbnail

Sending Press Releases: How Does It Work?

PR Fuel

Do you have a product launch or an upcoming newsworthy event on which you want to get media attention? This guide will discuss how to write a press release and how to effectively send one to people who want to learn more about your company. The end goal of a press release is having journalists write about your news.

article thumbnail

PR Campaign Tips: 10 Harmful Myths You Need to Avoid

B2B PR Sense

For example, if you want to generate more website traffic, you may be better off authoring and placing articles in targeted outlets rather than trying to get the media to write about you. PR people don't whisper into the ears of journalists about what to write. Myth #6: PR professionals just write press releases. Product launch.