PRSay

DECEMBER 16, 2022

When she was hired at the telecommunications company Sprint, Osako looked up to her boss. John Elsasser, editor-in-chief of PRSA’s award-winning publication Strategies & Tactics and host of S&T Live , asked how an early work experience had affected Osako’s career. But he told her she was a soldier in the corporate world, not a leader.

Corporate 67

Corporate Telecommunications Airlines Policies 67

ImPRessions - Crenshaw Communications

AUGUST 30, 2018

The desired audiences for a story depend on the corporate communications goals involved, whether general visibility, opinion leadership, or product support. While a mobile apps reporter may like the story, a telecommunications or consumer electronics reporter will be annoyed with your offbeat pitch. PR tips for killer media lists.

Media 136

Media Mobile Telecommunications Pitching 136

PRSay

JUNE 11, 2019

Using “telematics” — a field that combines telecommunications with vehicular technology — safety metrics such as how fast you drive and how hard you hit the brakes determine your car-insurance rates.

Insurance 142

Insurance Insurance Sports Telecommunications 142

Stephen Waddington

JULY 10, 2017

Global internet usage continues to grow at a steady 10% per year according to the International Telecommunications Union (ITU), reaching 46% of the global population. I highly recommend his Social Leadership Handbook and 100-day workbook. It’s fuelled by developing markets, notably India. Julian Stodd’s work in this area is exemplary.

Telecommunications 112

Telecommunications Handbook Transportation Community 112

Sword and the Script

MARCH 3, 2015

Knowing what can be automated, when judgment is required, and where to seek and place new technical talent are becoming increasingly central to effective marketing leadership. Customer-centricity have raised expectations across the board,” according to the authors, a point which underscores the common theme.

Marketing 60

Marketing Telecommunications Customer Service Technology 60

Prohibition

DECEMBER 9, 2021

For example, Chinese telecommunications company Huawei was accused by the U.S. Has your management or leadership team had to get involved? Recently Yorkshire Cricket Club underestimated the power of social media and conducted a master class on how not to respond to a PR crisis. Unlike a lot of brands in 2019 that failed to do so.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62