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What is media relations in public relations?

Landis PR

I worked in sports PR for 18 years; yet as I transitioned into other sectors (consumer, business, fashion, healthcare, technology), I also was able to get to know media from these areas. Press has gone digital, and that’s not necessarily a bad thing in a world of mobile technology. . Personalize pitches to each reporter/editor. .

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Three Public Relations Mega-Trends in 2017

Shift Communications

For those brands and professionals who do not engage machine learning technologies in their work, they will see their relative share of voice decline. Our goal is public relations professionals can no longer be to simply try to reach everyone through the media en masse. Vice President, Marketing Technology. Christopher S.

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Death to the RFP

Shift Communications

And SHIFT fortunately has a great track record of clearing the RFP hurdle en route to the pitch (95 percent, I’d say). If an agency lays an egg, there needs to be a paper trail showing the decision to hire that particular group was based on a thoughtful process. I personally don’t think technology is the answer.

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How I 1st-Drafted an 87,000-Word Self-Help Book over 46 Days in 2018*

ZudePR

Having downed tools on 28 December, I picked them up again on 5 January, and limbered up for a few days: A: What technology would I use to write the book? Change em dashes to en dashes, insert spaces between en dashes and words in footnotes. Replace commas with en dashes for some clauses. Check all footnotes.

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Five myths about shaping online reputations.

PR in High Definition

Back then, no one had even heard of an “online reputation”, let alone the need to manage one, and conveying a message to an audience en masse and connecting with the public only happened through a handful of channels. Having an online presence is an essential part of a business’s operations and a key communication tool at present.

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10 Easy Hacks To Make You a Productivity Ninja

Cision

It used to be en vogue to have a proclivity to multi-task, but recent research suggests that our overall productivity may decrease by as much as 40 percent when we are actively juggling many project s. Do you know what technology consumers expect to see when traveling? Use Trigger / Action Apps to automate routine tasks.

Software 120