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Brand conversations during COVID-19

Stephen Waddington

Most outdoor, experiential, events, meetings and print simply don’t work. Businesses in lockdown The lockdown has had a dramatic impact on entertainment, events, retail, travel and transport. Businesses in these markets have cut costs and sought government help in order to survive the crisis.

Brand 157
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Lockdown letter: brainstorming second order COVID-19 effects

Stephen Waddington

Government The digital democracy has been a long time coming - democracy will finally digitise, both in central and local government, and citizen voting. Regional devolution - Scotland, Wales and Northern Ireland, and many local councils in England have opted for a different response to the Government’s release of lockdown.

Tourism 118
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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

It is defined as the broadcasting of a message or messages simultaneously to a large audience, typically to people who do not have immediate access to the source (like government, multinational organization, or a large business with a huge number of people to disseminate a message). What is Mass Communication?

Ethics 52
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Celebrating the CIPR at 70 and pioneering practitioners

Stephen Waddington

Our founders were serving in various government departments or agencies. Availability Platinum has been published by the CIPR and is available in print via Blurb priced £29.39 , and the Amazon Kindle priced £4.95. Each of the contributions was strong and I was keen to include them all.

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Wendy Glavin and CommPRO Report on the Livestream: Breaking Down the State of the Media in 2017

Cision

It was easy and better to oppose the President in this completely different environment, unless you’re a B2G supplier (business-to-government). I’m not sure if we survive this test of the balance of government. Chris Lynch: Is print media dead? For companies the last two weeks of the Presidency was very complicated.

Report 225
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The Making of Cision: A Brief History of 15 M&A Transactions that Consolidated a Sizable Chunk of the PR Technology Market into One Company

Sword and the Script

It’s hard to believe, the company’s roots can be traced back to those old Bacon’s books printed in Chicago, or even a press clipping service out of Sweden, before that. The suite was the weaving together of tools Vocus had acquired into a product aimed at the small business market. 7) March 27, 2017 : Bulletin Intelligence.

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Marketing Has a Best Practices Problem

Contently - Strategy

In the newspaper business, it’s common to print your issues on something called “broadsheets,” which are 22-inch sheets of paper. In 1712, the British government imposed a tax on newspapers based on the number of pages that they published. In response, most publishers began using larger pages.