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5 Incredible Examples of Content Marketing From Banks and the Finance Industry

Contently - Strategy

If you’re a content marketer at a financial institution, you’ve been asked to fulfill a particularly bright promise: not only do you need to establish a trusting relationship with your audience, but you need to develop a voice entertaining enough to make your bank stand out. MD Financial’s Medical School Cost Calculator.

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45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

According to a survey of reporters by a PR firm, about three-quarters (74%) said proof of claims; 50% are looking for what makes the product or brand unique; 41% seek a personal hook or story; 41% like statistics; 35% want financial aspects. Video performs best on Instagram. “A Journalists produce 10+ articles per week.

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Does Direct Mail Really Work for Millennials?

Critical Mention

In an article on its website, MarketingProfs shared an infographic by US Presort that debunks direct mail myths, one of them being that millennials don’t even look through their mail. Integrating both print and digital marketing into is critical to your modern PR campaigns.

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PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

Tip 2: Use social media for PR Social media platforms offer brands various options for affordable public relations campaigns , which provide solid results in raising awareness around your business entity or product offering — utilizing Facebook, Twitter, Instagram and LinkedIn just may do the trick.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Or a food journalist for print media. From social media graphics to infographics, Canva streamlines the process with helpful templates for many projects. Business Wire is a resource for digital PR teams in the financial space. Feature highlight: You can import your photos from Instagram, Flickr, and Google Drive, among others.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Or a food journalist for print media. From social media graphics to infographics, Canva streamlines the process with helpful templates for many projects. Business Wire is a resource for digital PR teams in the financial space. Feature highlight: You can import your photos from Instagram, Flickr, and Google Drive, among others.

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#InnovateNow With Mercy Chikowore: The Power of Passion

Cision

The Zimbabwe native received her bachelor’s in print journalism from Claflin University, and later received her master’s in communication from Johns Hopkins University. ​​ How do you innovate PR? One tweet can produce a story, and interacting with a reporter on Twitter or even Instagram can get you an ‘in.’

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