5W PR

FEBRUARY 22, 2023

While press releases are an essential foundational PR technique, they should not be relied on completely for publicizing your launch or event. You can also have physical coupons that are sent out in the mail, included in print ads or posted on bulletin boards. You can organize the event yourself or be one of the sponsors.

Strategy 88

Strategy Product Launch Brand Branding 88

Burrelles Fresh Ideas

MARCH 5, 2024

And despite digital and legacy media outlets shuttering or laying off, there is a slew of independent, niche and grant-funded newsrooms starting up or getting help from organizations like Press Forward, Local Media Foundation, News/Media Alliance, MacArthur Foundation, Knight Foundation, the American Journalism Project and others.

Media 97

Media Nonprofit Pitching Analytics 97

5W PR

DECEMBER 18, 2019

While press releases are an essential foundational PR technique, they should not be relied on completely for publicizing your launch or event. You can also have physical coupons that are sent out in the mail, included in print ads or posted on bulletin boards.In Live Events.

Strategy 133

Strategy Marketing Trade Shows Video 133

Communications Conversations

APRIL 6, 2015

Two weeks ago on the Talking Points Podcast , I lauded a local company (Victory Motorcyles) and agency (space150) that recently killed it with a virtual reality execution at a trade show in Chicago. Storytelling happens in print. Think about the possibilities at events PR folks organize. It happens via visuals.

Storytelling 60

Storytelling Corporate Trade Shows Product Launch 60

Beyond PR

APRIL 27, 2016

Trade shows can be an endless sea of opportunity, engagement, and information. Event marketers must provide a map where “x” marks the spot call-to-action to help audiences dive deeper. Before your next event sets sail into uncharted waters, plot a course for promotion using the ideas below. Social Media Straits.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. In fact, I know one local MSP agency that nurtures a complete “work wherever you need to, but just get your sh*t done” culture. To trade shows.

Corporate 148

Corporate Fashion Agency Travel 148

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48