September, 2009

The REAL Difference Between Journalists & Bloggers

Bad Pitch Blog

One of the more frequent questions asked of the Bad Pitch blog is “what’s the difference between pitching journalists and bloggers?” We used to assume that the main difference was that pitching bloggers requires hyper-customization.

A look at your personality: Try being one person

Bad Pitch Blog

In her book, " am*B H*ous ," Debra Condren says career-oriented women have to fight to get any work-life balance. Women, she claims, are constantly fighting to maintain separate personal and professional lives. Women feel there has to be a sweet spot!

Good Pitch: Sound Content Nets Podcast Placement

Bad Pitch Blog

Our latest good pitch comes from Tamara Gruber with Red Giant Consulting (alas, no relation to Macgruber , we checked). Her pitch is to some discerning, fellow PR colleagues – Shel Holtz and Neville Hobson of the For Immediate Release podcast.

Creativity Is What We Need Every Day

Bad Pitch Blog

Creativity is almost impossible to define. According to consumer-insight researchers at Lucid Incorporated, every person recognizes he or she has it, but its meaning varies widely.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Have Balls; Mortgage Will Follow!

Bad Pitch Blog