Sun.May 31, 2020

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This Experiment Proves SEO Extends the Reach of a Corporate Blog

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Before jumping into the experiment, a few words on the big picture. After beating the SEO drum since 2010, it baffles us that the PR industry hasn’t embraced this discipline. Our push to marry SEO and PR picked up steam seven years ago when Google overhauled its search algorithm.

SEO 152
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4 tips for finding the right social influencers for your brand

Agility PR Solutions

The power of social media has never been more apparent, with the top social media influencers being able to reach and connect with millions of fans across several different platforms. Take PewDiePie, for instance, a Swedish social influencer with 119.8 million followers and a YouTube subscriber base of 80.6 million (the most followed You Tuber […].

Brand 100
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Some Good Payout for John Krasinski

Mindful Marketing

by David Hagenbuch , founder of Mindful Marketing & author of Honorable Influence Life for Dunder Mifflin paper salesman Jim Halpert revolved around two things: pleasing Pam and pranking Dwight; it was never about the money. Now some suggest that John Krasinski's acting is even better than we believed after he surprisingly cashed-in on his homespun, positivity-in-the-face-of-a-pandemic YouTube program.

YouTube 67
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Brick-and-mortar poised for rebound in foot traffic—which sectors are leading the charge?

Agility PR Solutions

As restrictions continue to be rolled back, brick-and-mortar retailers are preparing for plenty of in-store traffic. New research from proximity search optimization firm MomentFeed sheds light on how each generation is being impacted during COVID—and provides clues for how brick-and-mortar brands should approach them as the economy reopens. The new study, Impact of COVID-19 on […].

Retail 97
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Axia announces the George Floyd Business Mentor Program

Axia PR

Today, in memory of George Floyd.

Agency 91

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PR pulse: Divided opinions on indicators to end social distancing

Agility PR Solutions

As social distancing measures loosen around the country, new research from survey sampling solutions firm InnovateMR explores consumer perceptions in the U.S. New results from the second wave of the firm’s ongoing research to understand the impact of COVID-19 on consumer sentiment and behavior indicate that political affiliation is a strong driver for what Americans […].

Survey 78
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Agency best practices—using DiSC to drive diverse perspectives

Agility PR Solutions

Google the phrase “value of diversity in teams.” You’ll find a raft of research about organizations committed to representation across gender, race and personality, and the measurable business advantages they have as a result. Case in point, recent studies reveal that more inclusive organizations have as much as three times the revenue growth of their less […].

Agency 78