Fri.Sep 25, 2020

Advancing Public Discourse Through Insights and Purpose-Driven Programs


Understanding critical public conversations is key to building purpose-driven communication programs.

ICO Public Relations: PR Agency Strategy for Initial Coin Offerings

Ronn Torossian

There are a countless number of promotional tools and strategies that can make an ICO successful; however, one of the most effective ones has been public relations. Additionally, there are plenty of ways that an ICO can be promoted through public platforms – through blog posts and articles, to speeches at conferences, to pitching the […]. The post ICO Public Relations: PR Agency Strategy for Initial Coin Offerings appeared first on.

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3 ways to select the right channel for your message

PR Daily

Walker Sands’ vice president of marketing shows that to effectively reach your audience in 2020, you must meet them where they are. As people continue to stay at home during COVID-19, they’re connecting and consuming information online in new ways—and more of it. However, as organizations struggle to grab attention as well as respond to historical crises and changing consumer behavior, audiences are served more content—which is quickly leading to an even more crowded digital media landscape.

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Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Sometimes, the Ethical Choice Means Caring When Others Don’t


Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Doing the Right Thing.” Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter chats throughout the month.

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More Trending

Share your incredible internal comms—and workplaces

PR Daily

Enter Ragan’s Employee Communications Awards to showcase your impressive internal campaigns, content, projects, intranets, remote experiences and inspiring workplaces. The deadline is Friday, Oct. The post Share your incredible internal comms—and workplaces appeared first on PR Daily. Ragan Awards

ReputationUs Awarded Top 5 Best Public Relations Firms

Reputation Us

ReputationUs is honored to be recently recognized as the Best Public Relations Firms by Expertise in the Vancouver, WA area. While RepUs is headquartered in Portland, OR and serve clients across the nation, we are within a few miles of “The ‘Couv” and have proudly served many clients in that area. Expertise scored Vancouver PR Firms on more than 25 variables across five categories, and analyzed the results to offer its hand-picked list of the best in the area.

Don’t let these 4 obstacles undermine your comms audit

PR Daily

It’s an ideal time to assess the state of your communications. Here are some arguments to overcome common excuses to avoid investing in the process. Do you know the current state of your communications? Many organizations are long overdue for a comprehensive assessment, given the unprecedented disruptions of the global pandemic, its economic impact and current social unrest around racial equality and inclusion. RELATED: Showcase your impressive employee comms—and top workplaces ].

6 ways to network like a human

Communications Conversations

A couple weeks ago, I had coffee (actual in-person coffee!) with the wonderful Laura King. We had never met before, but I’ve been a fan from afar for quite some time. We talked about jobs. We talked about her Marketers Community. And, of course, we talked about networking. We talked about the absolute importance of networking–especially in these tough times. And, we lamented how some just don’t understand how it works. How many are approaching it completely the wrong way.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

United Airlines offers COVID-19 tests, Twitter to suggest a closer read before tweeting, and Kraft Canada offers pumpkin spice mac ‘n cheese

PR Daily

Also: Nike aims for half of its revenue to come from online sales, a humorous look at social media management through Bingo, Qantas offers up its retired drink carts, and more. Hello, communicators: Higher education social media manager Amber recently tweeted a humorous Bingo card to which community managers can relate: Social Media Manager Bingo: Round Two. — Amber (@ambpersand) September 22, 2020.

Reforming tone-deaf narratives to tell honest and inclusive stories

Muck Rack

Reforming tone-deaf narratives to tell honest and inclusive stories


Media Moves at, The Washington Post, Atmos Names Climate Editor


New Top Editor at Daily Gazette, New Reporter at Crain’s Chicago and more

What are premium downloads?

Axia PR

Here are seven types of premium content to guide a lead through the buying process. When it comes to capturing leads, it all boils down to providing value. Why would your visitors give you their priced personal information? They will only if you offer them something equally valuable that can be swapped with their confidential data. But what information is more treasured than regular content? PR tips online public relations owned media

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How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

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#FunFactFriday – Fun Facts About Voting in Arizona

HMA Public Relations

Early voting is not new to Arizonan voters but amid COVID-19, there are even more options to be heard by exercising your right to vote. Learn more about voting in Arizona in today's #FunFactFriday by clicking the link! The post #FunFactFriday – Fun Facts About Voting in Arizona appeared first on HMA Public Relations. Featured Fun Fact Friday absentee ballot arizona voting stats early viting fun fact fun fact firday Marissa Baker Vote voter suppression voting voting in arizona

Dangers of construction insolvency

Practical Law Construction

For many years, the construction industry has suffered more than most with insolvencies. In 2018, it was the hardest hit economic sector, with construction insolvencies representing 17% (3,001 from a total of 17,454). This trend continued into 2019, with provisional figures indicating construction insolvencies accounted for 18.6% (3,198 from a total of 17,197).

Using a PR Campaign to Boost Fintech Marketing Efforts


Fintech companies spend months, or even years, creating and developing a product that’s going to be able to solve a very complex financial issue. This solution could benefit thousands or millions of people, as long as it gets in the right hands. While the close friends and family of the people working at the company are spreading the news about the product through word of mouth, it’s not enough to help the business scale.