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Does Social Media Marketing need a Reboot? Drew Neisser Chimes in

Flack's Revenge

I have been blogging about challenges confronting digital PR and social media marketing. In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies.

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How to Find Someone’s Email in 2024

Buzzstream

Whether you are doing blogger outreach, digital PR, link building, or even sales, these 12 techniques can help identify the missing piece of the puzzle. At this point, ChatGPT can’t find someone’s email address for you for obvious privacy concerns. Contact Out also has a browser extension.

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PR Must Lose Its Reliance on Hierarchy

Where the Fishermen Ain't

Companies whose success in communications and reputation management largely depends on mastering those hierarchies will find themselves somewhat adrift. The tone of some of the comments is abusive and even involve potential invasions of an employee’s privacy. Many of these are from known trolls. Is your team?

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PR Must Lose Its Reliance on Hierarchy

Where the Fishermen Ain't

Companies whose success in communications and reputation management largely depends on mastering those hierarchies will find themselves somewhat adrift. The tone of some of the comments is abusive and even involve potential invasions of an employee’s privacy. Many of these are from known trolls. Is your team?

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Will Generative AI Replace Marketers and Content Creators?

Landis PR

While we have only just scratched the surface when it comes to the potential of generative AI , this certainly does not mean that the human element of writing is dead. Instead of viewing AI as a replacement for content writers, we need to recognize its potential to act as a powerful writing aid that can help boost our efficiency.