Garrett Public Relations

AUGUST 28, 2022

It’s often what companies seek help with because they want to earn media coverage – which can help them build and maintain their reputation, increase visibility and draw new prospects and customers their way. Let’s talk about media relations.

Media Relations 98

Media Relations Media Reputation Tools 98

Flack's Revenge

DECEMBER 5, 2018

I have been blogging about challenges confronting digital PR and social media marketing. In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies.

Social Media 149

Social Media Marketing Media B2B 149

5W PR

SEPTEMBER 14, 2020

Reputation Management. The best way to get a higher number of positive reviews is to ask the customers to write them and make it easier for them by offering one-click access to writing that review. These landing pages should be comprehensive and simple while also featuring all of the business’s essential information.

Local 88

Local Marketing SEO Mobile 88

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

Digital PR 62

Digital PR Tools Google Pitching 62

The Proactive Report

MAY 27, 2018

Both agency and client-side PR pros point to. Brand Reputation (60%). New Skills for PR. The traditional skills are still in demand – writing, communication and strategy. The forecast for headcount increase is just 11%. What’s Driving the Growth? Content creation (81%). Social Media (75%).

Industry 113

Industry Measurement SEO Corporate 113

Lauri Pehar Borsh

JULY 7, 2015

That said it is becoming increasingly more important and more common for CEOs to step out from behind the desk and into the digital spotlights of social media. I have been writing and preaching about this for years now! appeared first on Laurie Pehar Borsh Digital PR. As the graphic shows […].

Social Media 60

Social Media Media Digital PR Writing 60

Rock the Status Quo

JUNE 30, 2015

In our industry, writing is one of those skills that can make or break career advancement. Attaching this multitasking mentality to improving your writing is important. Writing is essential to real success, and you don’t even realize how the lack of writing ability holds you back until you improve. A lot of writing.

LinkedIn 100

LinkedIn Brand Branding SEO 100

Rock the Status Quo

JANUARY 1, 2015

I came across this fantastic product review video recently when writing up a new business proposal. I was looking to understand a product’s digital presence and reputation, and fill in the proposal with some creative ideas on how to amplify and improve it. Digital PR' Check it out. by CarrieMorgan.

Brand 100

Brand Branding YouTube Social Media 100

The Proactive Report

MAY 27, 2018

Both agency and client-side PR pros point to. Brand Reputation (60%). New Skills for PR. The traditional skills are still in demand – writing, communication and strategy. The forecast for headcount increase is just 11%. What’s Driving the Growth? Content creation (81%). Social Media (75%).

Industry 100

Industry Measurement SEO Corporate 100

The Proactive Report

MAY 27, 2018

Both agency and client-side PR pros point to. Brand Reputation (60%). New Skills for PR. The traditional skills are still in demand – writing, communication and strategy. The forecast for headcount increase is just 11%. What’s Driving the Growth? Content creation (81%). Social Media (75%).

Industry 100

Industry Measurement SEO Corporate 100

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

Digital PR 170

Digital PR Industry Strategy Film 170

Wildfire

AUGUST 1, 2018

So, forgive me in this blog post if I talk about the logical aspect of PR, rather than the creative, and use this as a chance to talk about measurement. PR has a reputation of being beastly to measure. Back in the pre-digital era before we could track the most intricate of details of PR, that reputation was probably fair.

Measurement 49

Measurement Analytics Google Agency 49

Lauri Pehar Borsh

APRIL 30, 2014

It’s a viral process (and it doesn’t happen overnight – it takes time to build up) that will eventually add to your online public reputation and increase your online publicity, which in turn will support your traditional sales and business development processes. That’s a win-win situation, no matter how you look at it.

Social Media 83

Social Media Pitching Media LinkedIn 83

Lauri Pehar Borsh

APRIL 30, 2014

It’s a viral process (and it doesn’t happen overnight – it takes time to build up) that will eventually add to your online public reputation and increase your online publicity, which in turn will support your traditional sales and business development processes. That’s a win-win situation, no matter how you look at it.

Social Media 60

Social Media Pitching Media LinkedIn 60

Lauri Pehar Borsh

JULY 7, 2015

That said it is becoming increasingly more important and more common for CEOs to step out from behind the desk and into the digital spotlights of social media. I have been writing and preaching about this for years now! As the graphic shows […].

Social Media 60

Social Media Media Writing Digital PR 60

Lauri Pehar Borsh

JULY 7, 2015

That said it is becoming increasingly more important and more common for CEOs to step out from behind the desk and into the digital spotlights of social media. I have been writing and preaching about this for years now!

Social Media 60

Social Media Media Writing Brand 60

Buzzstream

MARCH 13, 2024

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. What is Digital PR? In the next section, we’ll explore the types of digital PR.

Digital PR 71

Digital PR Construction Case Study SEO 71

Sword and the Script

MARCH 1, 2022

Here’s a roundup of other news and links from the world of PR technology. Notified by Intrado added “coverage books” to its PR platform. Coverage books help…showcase earned media coverage in customizable, branded digital PR measurement reports,” according to the announcement. Does reputation top profit?

Software 118

Software Case Study Advertising Advertising 118

Buzzstream

JANUARY 5, 2024

Whether you are doing blogger outreach, digital PR, link building, or even sales, these 12 techniques can help identify the missing piece of the puzzle. Sending emails to too many inactive or incorrect addresses will hurt your sender reputation and get your emails directly into spam inboxes.

How To 83

How To LinkedIn Tools Google 83

Buzzstream

NOVEMBER 10, 2020

Always ensure you use a reputable source that is as unbiased as possible. So when writing your pitches, avoid including too much fluff or making them dig for the main story. In the first use of an abbreviation in your pitch, write out the full organisation followed by the abbreviation in brackets e.g. International Energy Agency (IEA).

Pitching 164

Pitching Writing Digital PR How To 164

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list.

Tools 62

Tools SEO Analysis Google 62

ZudePR

MAY 22, 2018

In this post, I share the alphabetised style/grammar guide, which I used to write and edit my soon-to-be-published book: RESET. I sincerely hope it will be useful to anyone who writes in British (as opposed to American) English. Believe in what you’re writing. Whether you use depends on what you’re writing. autopilot.

Writing 95

Writing Google Comparison Government 95

Buzzstream

DECEMBER 20, 2023

Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list. Try operators like: Guest post Write for us/me Become a contributor Contribute to Tip: Plug your searches into BuzzStream during Prospecting Searches.

Tools 71

Tools SEO Analysis Google 71

ZudePR

JUNE 6, 2016

I'm writing a blog post on how the best communicators "go deep" and get stuff done. The idea for this post came after I was experiencing a growing sense of frustration late last year due to the distractions inherent in my job as a digital PR (distractions I would wager the majority of people reading this post will be familiar with).

Writing 114

Writing Social Media SEO Blogging 114

Buzzstream

MAY 9, 2018

Digital PR – Here, placement rates are very low in the initial outreach campaign, averaging one or two placements. Digital PR – This approach is all about targeted outreach to very high authority sites and is great for established brands or agencies that can offer proprietary data or exclusives to publications.

Data 120

Data SEO Groups Pitching 120

Rock the Status Quo

FEBRUARY 3, 2016

It will help you build trust and reputation with the right audience, and help your message be found when they are looking for it. It was actually two years in the making – given that I fired my first publisher and agent, scrapping Digital Haystack and starting over with a fresh idea.

Case Study 100

Case Study Infographics Journalism Writing 100

Rock the Status Quo

FEBRUARY 3, 2016

It will help you build trust and reputation with the right audience, and help your message be found when they are looking for it. It was actually two years in the making – given that I fired my first publisher and agent, scrapping Digital Haystack and starting over with a fresh idea.

Case Study 100

Case Study Infographics Journalism Writing 100

ZudePR

MAY 31, 2015

I think there’s a mutual professional interest as well as enlightened self-interest; to improve the value and reputation of what we do. “Almost 10 years later, what are some measurable outcomes from participating in PR Conversations? “Writing makes me aware. Start a blog because you love to write.

Communications 81

Communications How To Blogging Content Marketing 81

Buzzstream

FEBRUARY 9, 2024

Survey and data studies are typically part of the digital PR strategy, which Google said they liked as a white hat link building tactic in a now-famous (at least in the digital PR community) Tweet from John Mueller of Google. I’m happy to help write a custom post, embed code, or any high-res graphics if you need them.

Google 71

Google Infographics Pitching Resources 71

Where the Fishermen Ain't

OCTOBER 26, 2015

Companies whose success in communications and reputation management largely depends on mastering those hierarchies will find themselves somewhat adrift. Are your executives sufficiently briefed on the realities of a reputation environment where you probably can’t buy, sue, or “cute” your way to success? Is your team?

Wikipedia 20

Wikipedia Reddit Reputation Privacy 20

Where the Fishermen Ain't

AUGUST 27, 2015

Companies whose success in communications and reputation management largely depends on mastering those hierarchies will find themselves somewhat adrift. Are your executives sufficiently briefed on the realities of a reputation environment where you probably can’t buy, sue, or “cute” your way to success? Is your team?

Wikipedia 20

Wikipedia Reddit Reputation Privacy 20

PR Conversations

JUNE 3, 2016

Why do you work in PR? I’ve always been curious about society and human behaviour and have always loved to write and create — doing public relations for social good is being paid to do what I spend all my time thinking about anyway. What is your idea of PR nirvana? What is your PR motto? Mick Hucknall.

Government 40

Government Social Media Local Corporate 40

Buzzstream

MARCH 21, 2024

In fact, for most digital PRs, they are a necessary part of their digital PR toolkit. Up-to-Date Lists Ask any digital PR professional, and they will say you need to update your lists if you want to utilize them successfully. Curating your media list solves this. Realistically, all campaigns want links.

Construction 62

Construction How To Media Google 62

Landis PR

DECEMBER 4, 2023

While we have only just scratched the surface when it comes to the potential of generative AI , this certainly does not mean that the human element of writing is dead. Instead of viewing AI as a replacement for content writers, we need to recognize its potential to act as a powerful writing aid that can help boost our efficiency.

Marketing 59

Marketing Content Marketing Storytelling B2B 59