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The Importance of Social Media in Crisis Management

Prohibition

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

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How To Get Ahead Of A Crisis When You’re Already Behind – Invincible Brand Podcast

Melissa Agnes

The YouTube Shooting Crisis: How Mountain View Police Department quickly regained control of the narrative that was going viral against their agency. The post How To Get Ahead Of A Crisis When You’re Already Behind – Invincible Brand Podcast appeared first on Melissa Agnes - Crisis Management Keynote Speaker.

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How Digital PR Pros Can Cope with Recent Google Search Updates

Cision

Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. Connect with him on Twitter @connect2taral.

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6 Best Practices for Identifying and Reacting to a PR Crisis

Cision

What I want to do in this post is to look at some best practices around identifying and working through a PR crisis, relying on journal articles where possible to help substantiate points. Identifying a PR crisis. SoMe = Facebook, Twitter, YouTube. Working through a PR crisis. Monitoring.

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How to Prepare a PR Crisis Plan

Prohibition

In today’s world, a negative story about your brand or organisation could go viral in an instant. Your customers could make their displeasure known on your Facebook page and Twitter feed. Trying to control a crisis is almost impossible. But you can plan for it by creating a PR Crisis Plan.

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Gearing Up For Social Slam 2013

Waxing UnLyrical

That means typically I get paid for my time, so it is rare for me to pay my own expenses to travel out of my local area for a speaking gig. Here’s how it’s billed: Social media in a crisis. Three globally-known experts examine the fundamentals of social media crisis management. Here or there?

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How Digital PR Pros Can Cope with Recent Google Search Updates

Beyond PR

Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. Connect with him on Twitter @connect2taral.

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