Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. Crisis interrupted. Old and new tasks. Jack of all trades.

Communications 128

Communications Crisis Internal International 128

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. The program has since grown to 15 schools nationwide. Faculty talk trends and current events.

Communications 121

Communications Case Study Training Reputation 121

Melissa Agnes

APRIL 4, 2016

Helping law enforcement be exceptional crisis communicators in this 21st century. How can they successfully position their agency as the voice of trust, credibility and leadership throughout the management of a high-profile crisis? The timing of this video is great! I love Mountainview PD and I love your videos!”

Crisis 100

Crisis Crisis Management Video Conference 100

ImPRessions - Crenshaw Communications

MAY 15, 2018

First statements say a lot about what a brand stands for, and they reflect on the quality of its leadership. Five crisis PR first responses. When a passenger’s video of water flooding a Carnival cruise ship hallway went viral on May 3, it spawned thousands of references to Titanic and some sensational news headlines.

Crisis 136

Crisis Privacy Airlines Facebook 136

Reputation Specialist Michael Toebe

OCTOBER 11, 2021

Two well-known professional coaches — Jon Gruden and Urban Meyer— became the newest examples of weak-effort apologies and poor crisis communications in the last week. Could he at least now acknowledge how his communication could be experienced and perceived by Black America, as having an ugly racial appearance?

Crisis 52

Crisis Video Reputation Crisis Communications 52

PRSay

OCTOBER 25, 2017

The speed and accessibility of social media means that brands are always teetering on the edge of a crisis. Because it only takes one post to destroy a reputation, companies need to be wary of who has the power to create and share content. A new era of crisis communication is upon us. pictured above ), during an Oct.

Social Media 120

Social Media Conference Media Corporate 120

PR in High Definition

FEBRUARY 23, 2021

It’s clear that there is a lot of work to be done with repairing KPMG’s damaged reputation and the comms teams are more than likely sorting it as we speak, but what would you do in this crisis if this happened to your organisation? We’ve explored this crisis further in our Reputation Shapers guide that you can access here.

Crisis 71

Crisis Communications Reputation Training 71

Prohibition

JANUARY 14, 2022

What is a PR Crisis? A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A crisis could be triggered by an accident, a serious error, or an inappropriate action. What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PRSay

APRIL 6, 2018

Viral videos. From a crisis management point of view, 2017 had it all! We’ve all got smartphones with sophisticated video cameras. We’ve read the tweets, replayed the video several times and heard victims’ stories long before we read about the same issue on a news site or see it on a TV broadcast. United Airlines.

Crisis Management 125

Crisis Management Crisis Airlines Viral 125

Sword and the Script

APRIL 15, 2017

See these related posts: Crisis Comms: No one More Reliable than an Employee. Corp Comm Frets Leadership in Crisis Comms, says Study. Avoid the Noid: A Mascot that Became a PR Crisis Case Study. 2) Sincerity builds investor confidence. We will live up to our obligation.”.

Corporate 84

Corporate Airlines How To Crisis 84

Sword and the Script

DECEMBER 26, 2023

To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content. There’s no point in building a reputation if the startup is facing an existential threat.

Writing 200

Writing Communications Marketing B2B 200

Cision

APRIL 5, 2017

We think about how to deliver information succinctly in a news feed, in an email, in a video and packaging it to fit on a mobile screen. Brian Braiker: People seeing a bump in subscriptions speaks to the power of a differentiated brand, a strong journalist reputation with integrity and history.

Report 225

Report Media Advertising Advertising 225