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The Most Recommended PR Tech Vendors [PR Tech Sum]

Sword and the Script

Survey Identifies Most Recommended PR Tech Vendors, Meltwater Adds Signals, TVEyes Spots Logos in Broadcasts, Cision Shows Pageviews of Coverage, Burrelles Names First Women President For years, I have published a new post every Tuesday like clockwork. Also see: Partisan Politics Complicates PR and Comms for Business, Survey Finds.

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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

Dentsu recently came out with a survey regarding consumers’ summer travel plans. As you can imagine, this increased demand is driving up airfares on most routes, with ticket prices for international flights increasing by more than 30%. According to AAA data , Europe and Canada are the most popular international destinations.

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Future of PR: 2020 edition

Stephen Waddington

The report provides an international perspective on the challenges facing the PR business. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. If you work in issues and crisis it can be especially acute.

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The State of Social Media in 2017

Stuart Bruce

There’s more scary stuff when it comes the actual results of the survey as it reveals some quite alarming behaviour amongst many ‘brands’. of those surveyed social media ‘lives’ in marketing. No matter how good the customer service team is it would be ridiculous to expect them to handle social media for internal communications.

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Survey says PR Best Positioned to Manage Corporate Social Media

Sword and the Script

A recent survey by the employment agency, The Creative Group , says corporate executives are increasingly inclined to pin the communications shop with such responsibility. The results comparing the two surveys are depicted in a graphic, which is published nearby ( click here for higher resolution ). Social media is publishing.

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