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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

Public affairs: This involves working with government officials and agencies to shape public policy and advocate on behalf of an organization.”. This is reflective of a traditional view of public relations. ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic.

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3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

Former role: Vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). I resigned my last full-time PR job in December 2014, as vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). Definitely the friends and amazing people I worked with.

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PR software vendors are starting to talk security in generative AI pitches [PR Tech Sum No. 46]

Sword and the Script

In some respects, this is a step closer to the company’s public goal of making a Siri-like experience for public relations – which it publicized about 18 months ago. The second is an enhancement to its AI Writing Assistant, first unveiled a couple of months ago. Those pitches are limited to 200 words or less.

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Going Beyond Media Relations: Other Services Solo PR Pros Can Offer

Solo PR Pro

Many different services fall under the umbrella of strategic communication — or public relations: media relations, community relations, internal communications, crisis communications, public affairs, content creation and marketing, social media — the list goes on. Plus, I enjoy writing and it’s a guaranteed deliverable.

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Is AI a threat or benefit to marketers and communicators? 2 PR pros weigh in

Landis PR

Solid storytelling, writing and editing skills are still very much in demand. Sometimes all it takes is a single word or idea to get the creative juices flowing. AI tools can’t handle the nuance that comes with providing sound strategic counsel. Linda explained that, although tools like PressPal.Ai

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13 Truths About PR ? How Many Do You Believe In?

PR Matters

To succeed as a PR pro , it’s vital to have a passion for writing and communication in general―as well as a commitment to excel in both [ Tweet Quote ]. PR ―along with all other communication channels― must be able to withstand ever-increasing public and social media scrutiny of its credibility and honesty [ Tweet Quote ].

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Maxim Behar in Kamen Vodenicharov's show "The Evening of." on 7/8 TV

Maxim Behar

People who work in this area are the ones who invent new creative products and influence the hearts and minds of millions. What is that communication, that connection between the media and those who have a need to present themselves to the public? By the way, I can't stand the literal Bulgarian translation of public relations.

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