Corporate Internal Storytelling Viral 
Polaris
NOVEMBER 20, 2014
Stories—and storytelling—are powerful. The video quickly went viral, racking up over 1 million views the first day alone. He also addressed the Cannes Lions International Advertising Festival. If you need help finding and telling your corporate story, get in touch. Let me tell you about one such story. Introduce conflict.
MaccaPR
AUGUST 26, 2015
Your brand can share storytelling moments from its company history with your key stakeholders, too. Corporate histories are important to customers, employees, business partners, and community members. Legos' Corporate History Video. Legos' Corporate History Video. Source: Unzipped ). Branded History Museums.
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Cision
FEBRUARY 17, 2016
Storytelling, while central to PR strategies, is a delicate process. Dan Gregory, vice president of Susan Davis International, knows the importance of representing your client well and telling their story accurately. How does your background in military communication help you in your position at Susan Davis International?
Stephen Waddington
JULY 17, 2018
We do it through a combination in-house developed software and good old-fashioned storytelling and journalistic skills. We do it through storytelling. It’s a means of news to story gathering from around a national or international organisation and making decisions about which stories to develop as part of a PR campaign.
ReimaginePR
JUNE 10, 2015
The conditions that led to the spread of Ebola, and the subsequent international reaction (or inaction), are still very much in place. I think I’ll stop using that bit of corporate jargon altogether. I know I sound like a killjoy, trying to retroactively ruin everyone’s viral video fun. Well, it shouldn’t.
MaccaPR
MAY 28, 2015
“Message To Space,” created by agency Innocean Worldwide, depicts how Hyundai worked with a 13-year-old girl who appears to be Stephanie Virts of Houston, daughter of NASA astronaut Terry Virts, to send a message to her father as he circles the Earth in the International Space Station. Source: Forbes ). Source: Hyundai ).
ImPRessions - Crenshaw Communications
DECEMBER 31, 2018
Twitter critics jeered when it followed with the “news” that it was rebranding as International House of Burgers, of course. This year a regional ad campaign created as a customer apology after the UK unit of KFC ran out of chicken made international news. IHOP wasn’t the only winning brand in the food service category.
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