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Go Viral in 2020 with Real-Time Media Monitoring

Critical Mention

Stay a step ahead of your competitors in the new year by using lightning-fast media monitoring to go viral. . The great advantage of having access to real-time media monitoring is that you can get notified of your specific mentions seconds after they appear on tv, radio, online news sites and social media channels. Share Tweet Share.

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7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? and Pepsi’s “ Black Lives Matter’’ TV ad bungle with Kendall Jenner – it would be easy to miss one of the smaller yet most portentous PR crisis of this year: The CrossFit Gym Member-Shaming Instagram Fail.

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4 Powerful Examples of Earned Media in 2020

Critical Mention

The roller skate industry saw a similar spike because of videos going viral of skaters on Twitter and other top social media sites. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? The #BlackLivesMatter Movement. SCHEDULE A DEMO.

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6 Pro Tips to Create Bigger Buzz for Your Business

Cision

The Betamax was a better quality product than VHS, the Zune had better features than the iPod, Ani DiFranco is a qualitatively better songwriter than nearly everyone on the radio today. From their Instagram contests, to their points program, to their beginnings promoting Birchbox from an email list , Birchbox is engineered to be buzzworthy.

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Event Marketing Is Back, Baby: Two Experiential Experts Examine The ‘Fearless Girl’ Campaign

MaccaPR

billion Twitter impressions, over 215,000 Instagram posts and a 379 percent increase in SSGA’s share of voice in the first month. Audette concurs: "When you think of traditional media platforms – print, TV advertising, billboards, radio – you think about high volume and mass reach to millions across a broad demographic.

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#18: The future of storytelling in healthcare communications

NewsWhip

For the most part, they weren’t in their cars, they weren’t listening to the radio. And, so Twitter, Instagram, they’re coming up with their audio-only type things. The implication is that the industry needs to be where consumers were going during COVID.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. This includes op-eds and talk radio Instruction : This comes in two forms. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service.

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