Corporate Crisis Management Technology Viral 
Prohibition
JANUARY 17, 2022
Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?
PRSay
APRIL 6, 2018
Viral videos. Corporate malfeasance. From a crisis management point of view, 2017 had it all! It became clear during the year that technology is often driving the severity and speed of the threat. Why new rules are needed for crisis management. Wells Fargo. Cyber thefts. Sexual misconduct.
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ImPRessions - Crenshaw Communications
FEBRUARY 1, 2021
PR and marketing are perceived very differently, especially in a corporate environment. PR, on the other hand, with its ties to reputation and crisis management, is thought to play a more defensive role, designed to protect the corporate brand. A sudden market shift or crisis. But it’s not a contest.
PRSay
DECEMBER 18, 2019
Reprimands against the team and the NBA at large poured in from the Chinese Basketball Association, the Chinese consulate in Houston, Chinese Central Television — and most notably, from Tencent Holdings, a Chinese internet and technology giant and the NBA’s largest digital partner outside the United States. Tip 1: Live your values.
ImPRessions - Crenshaw Communications
JUNE 26, 2019
It’s good news that corporate leaders are starting to appreciate the power of social media, but progress has been slow. A truly critical event, like one that involves loss of life, major litigation, or a viral story like the United Airlines incident of 2017 usually requires an ongoing commitment by the company chief.
PRSay
JUNE 7, 2021
In response to a hypothetical breakdown in a company’s supply chain, a red team could simulate a scathing social media post that is meant to go viral. As communications professionals, we might see ourselves as perfectionists, but another set of eyes will undoubtedly reveal weaknesses in our crisis plans.
ImPRessions - Crenshaw Communications
DECEMBER 27, 2016
The communications lessons, on the other hand, will be covered in crisis management classes for many years. The story of a new blood-testing technology for clinical tests that needed only a single drop of blood was irresistible to media, and founder Elizabeth Holmes was a PR dream. Lochte loses luster.
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