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Legal Tech News: Content Marketing Tips for Bona Fide Success

Sword and the Script

It addresses a unique confluence of big ideas around technology, data, finance, economics, leadership, cybersecurity and change management. market alone. So, I drafted them up and Legaltech News saw it fit to print: 6 Pragmatic Content Marketing Tips for Bona Fide Success in Legal Tech The key point?

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The Most Underrated Skill in Content Marketing? Fact-Checking

Contently - Strategy

When it comes to freelance content marketing , however, the parameters are often less clear. Fact-checking for my content marketing stories is just as essential as it is for my editorial work,” said Anna Dimond , a journalist, content creator, and producer. Why accuracy in content marketing is important.

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News planning, tools and workflow to build an editorial calendar

Stephen Waddington

It’s an important process document for a PR team that sets priorities between different announcements and ensures there are no clashes. The calendar is typically a working document managed by the PR team and its agencies and shared with the board or senior leadership team and operational areas of the organisation.

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How to Self-Publish Your Content Cheap and Quick

Cision

It belongs to a group of self-publishing services that enable you to do most of the work yourself, which substantially lessens the price to print. Even though the quoted price in the image is for a minimum of 48 books, Lulu performs print on demand (POD), where you could order less than 48 copies of a book for a slightly higher price.

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The Pressure for Clicks; Off Script #14: Erik Sherman, Freelance Journalist

Sword and the Script

Evocative, brilliant, and the result of hours of pouring through engineering documents and then working on polishing the copy. Or experts in direct marketing who could bring the combined experience of many campaigns and testing to bear. Know a PR, marketing or sales leader with compelling ideas fit for print? Far harder.

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Are You Using These 33 Ways to Promote Your Content That Most Marketers Overlook?

MaccaPR

The latest content marketing trend our PR agency is seeing is the move toward less content creation and more content promotion. In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion.

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How to Build Brand Awareness & Thought Leadership

Contently - Strategy

Like other companies that have mastered content marketing, Dollar Shave Club had a clear mission, audience research, a unique voice, and high-quality storytelling. Content marketers in all industries can learn from these examples. Why is 65 percent of content either unusable or unfindable, according to SiriusDecisions?