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What You Can Do With a Public Relations Degree

5W PR

They create press releases , media pitches, and coordinate interviews to generate positive media coverage. PR specialists build relationships with journalists, bloggers, and influencers to secure media placements and handle crisis communication when necessary.

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EKA: How Media Monitoring Aligns with Strategic Communications

Critical Mention

EKA is a leader in providing public and private sector experience and assistance when making critical decisions. “EKA is a government relations and public affairs firm specializing in political consulting, government relations, policy issues, and crisis communications strategy.” ” Until next time!

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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. Crisis interrupted.

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Amplify Your PR Wins

Landis PR

If you land a brand mention in a news article, share it from the outlet to your brand’s social media with a sentence or two of bonus context. Or, if your CEO headlines an industry conference, ask for the recording and embed it in an email marketing campaign. Think about how you can make the most of a PR win.

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Event Sustainability — The Triple Bottom Line

Landis PR

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here.

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Is AI a threat or benefit to marketers and communicators? 2 PR pros weigh in

Landis PR

Under its ever-broadening current definition, AI can encompass any kind of pattern-matching automation, from a digital assistant like Siri, to the algorithms social media platforms like Facebook and TikTok use to provide users with personalized content. The post Is AI a threat or benefit to marketers and communicators?

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Crafting a Robust Communications Strategy to Propel 2024 Company Growth

Landis PR

Choose the Right Communication Channels: Based on your audience analysis, select the communication channels that will most effectively convey your message to your target demographic. Whether it’s social media, email, or traditional media, choosing the right platforms is crucial for maximizing reach and impact.