Consumer Internal Marketing Skype 
Cision
DECEMBER 27, 2017
Nobody can deny that market share is a crucial metric for business success. When we marketers ignore it, we confuse shifts in industry demand with the results of our own actions. Still, market share obsession can also afflict us with a kind of tunnel vision. Leverage the “Underdog Effect”.
5W PR
MAY 16, 2017
Just conquered The International Home + Housewares Show. With more than 2,100 exhibitors from around the globe showcasing the latest and greatest in innovations for the home, The International Home + Housewares Show returned to McCormick Place in Chicago and this year did not disappoint. Ran a half marathon, you ask?
Mark My Words
DECEMBER 15, 2020
They are still in the foothills – but by focussing on America they are concentrating on the largest and most affluent advertising market in the world. ’ ‘Everything about this investment is aligned with the Duchess’s personal brand, which has real potential to resonate with consumers.
Deirdre Breakenridge
MAY 16, 2017
A Guest Post by Gail Nelson, Head of Marketing, SYZYGY & Amanda Degelmann, Marketing Coordinator, SYZYGY. We’re in the midst of millennial marketing mania. We explored how to apply digital technologies and tactics to connect with the narcissistic tendencies of consumers – belief in one’s superiority, exhibitionism, and more.
The Proactive Report
JANUARY 15, 2016
In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. Line is going after disenchanted Facebookers as much as it’s hoping to woo Skype-calling addicts. Social Media at Work: LinkedIn cornered the market for business networking online.
The Proactive Report
JANUARY 15, 2016
In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. Line is going after disenchanted Facebookers as much as it’s hoping to woo Skype-calling addicts. Social Media at Work: LinkedIn cornered the market for business networking online.
The Proactive Report
JANUARY 15, 2016
In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. Line is going after disenchanted Facebookers as much as it’s hoping to woo Skype-calling addicts. Social Media at Work: LinkedIn cornered the market for business networking online.
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