Consumer, Ethics, Policies and Reputation

Reputation and Social Responsibility

5W PR

JANUARY 1, 2023

One essential element that contributes to the overall reputation of businesses is a corporate social responsibility. Investing in CSR can help companies develop a corporate reputation, and attract customers while protecting businesses from any damage to their reputation, as well as helping them recover faster after a PR crisis.

Reputation

Reputation Corporate Policies Ethics

PR Ethics: From Client Selection to AI Challenges – KayAnn Schoeneman

Ethical Voices

JULY 24, 2023

This week on Ethical Voices, KayAnn Schoeneman , President of Curley Company discusses: How to determine if a client is right for you Ethical issues in opposition research AI ethics challenges Why don’t you tell us more about yourself and your career? What is the most difficult ethical challenge you ever confronted?

Ethics

Ethics Government Pharmaceuticals Policies

The top external criticisms your brand could face

NewsWhip

JANUARY 11, 2024

Criticism is constant, especially with rising consumer expectations. And even though brands can do all the right things — create crisis plans, prepare for outrage, and plan a response to appease their audience — they can still see their reputation plummet if they’re not careful with their operations.

Brand

Brand Branding Agriculture Ethics

How Can Businesses Create A More Ethical Environment – Erica Salmon Byrne

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics

Ethics Training Financial Survey

Is It Plagiarism or Jumping on a Trend? The Ethics of Social Media Content

Contently - Strategy

SEPTEMBER 20, 2022

For example, despite existing platform policies that expressly prohibit the posting of stolen content, Facebook was reluctant to remove stolen content related to anti-vaccination and QAnon conspiracies. But the company also lacks moderators to enforce these policies. The Ethics of Social Media Content appeared first on Contently.

Social Media

Social Media Ethics Trends Viral

The Risks of Brand Stances on Political Issues

PRSay

JULY 10, 2023

To avoid inflicting lasting reputational damage, communicators need to quickly decide whether to react to divisive political events. As consumers look for companies that share their values, brands should decide proactively how and when to speak up. Now, some Americans demand that organizations behave like activists.

Brand

Brand Branding Nonprofit Government

How Patagonia maintained eco-friendly authenticity in the age of greenwashing

PR in High Definition

SEPTEMBER 28, 2023

In a time when brands are facing reputational challenges over greenwashing accusations, Patagonia has remained authentic to its environmental responsibilities through a simple, but definitive statement – that it is not a sustainable brand. Patagonia understands that accountability is the first step in winning consumer trust.

Policies

Policies Ethics Consumer Reputation

Investing in Corporate Reputation Via Responsible, ESG Investing

Reputation Us

JANUARY 3, 2020

Rather than simply steering clear of companies doing wrong by avoiding “sin stocks,” investors and consumers are actively seeking out companies that are proactive in “doing right”— seeking both a positive impact on society and favorable investment results. Linking Your Reputation to Social Responsibility.

Reputation

Reputation Corporate Survey Employee

Section 230 Reform Is in the News Again: What Does It Mean for Communicators?

PRSay

MARCH 4, 2021

Compounding this issue is the fact that social media sites are now actively regulating content, so the “interactive computer service” rationale that underlies Section 230 arguably no longer applies because the sites are involved in the content process by its own internal take-down policies.

Communications

Communications Policies Advertising Advertising

Ethical Voices - Untitled Article

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics

Ethics Training Financial Survey

Revisiting Social Media: Power, Performance and Planning

PR in High Definition

AUGUST 24, 2020

Not only is Twitter’s hateful speech policy in line with the official hateful incidents criteria, but the decision is also legally sound. The smallest move can amplify or destroy reputations in a matter of minutes, so preparing for all situations is key. In short, no. Top tips for utilising social media in your comms programme.

Social Media

Social Media Media Television Ethics

Grow Your Business in 2021 by Leveraging Diverse Thinking

Stern + Associates

JANUARY 6, 2022

MIT marketing strategist Renee Richardson Gosline teaches leaders in every sector how to leverage AI to build authentic connections with a wide range of consumers. Navigating the Ethics of Artificial Intelligence. How can we develop tech that improves choice and builds trust among the customers we serve? Ayanna Howard.

Leadership

Leadership Policies Engineering Technology

A Glimmer of Hope for Journalism?

Flatiron Communications

AUGUST 22, 2017

The “fitness” category includes news reports on candidates’ policy positions, personal qualities, leadership abilities, ethical standards, and the like. Today’s media consumer has myriad choices for their news and information. Hopefully, we’ll see a majority of those sources consumed and driven by truth-telling.

Journalism

Journalism Policies Ethics Analysis

11 Steps For Crisis Management

Prohibition

DECEMBER 13, 2021

Crisis management is the reaction to an unexpected event that could have long lasting consequences on the organisation’s finances or reputation. Crisis management is an organisation’s response to unexpected events that threaten to do serious harm to the reputation or finances of that organisation. What is Crisis Management?

Crisis Management

Crisis Management Crisis Financial Reputation

Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. Authentic storytelling continued to excel “For PR, authentic storytelling will continue to excel as consumers seek honest, genuine experiences and solutions. Guarding their reputation and work also necessitates new patent/ copyright laws in place.

Writing

Writing Communications Marketing B2B

Public Relations Today

Reputation and Social Responsibility

PR Ethics: From Client Selection to AI Challenges – KayAnn Schoeneman

Trending Sources

The top external criticisms your brand could face

How Can Businesses Create A More Ethical Environment – Erica Salmon Byrne

Is It Plagiarism or Jumping on a Trend? The Ethics of Social Media Content

The Risks of Brand Stances on Political Issues

How Patagonia maintained eco-friendly authenticity in the age of greenwashing

Investing in Corporate Reputation Via Responsible, ESG Investing

Section 230 Reform Is in the News Again: What Does It Mean for Communicators?

Ethical Voices - Untitled Article

Revisiting Social Media: Power, Performance and Planning

Grow Your Business in 2021 by Leveraging Diverse Thinking

A Glimmer of Hope for Journalism?

11 Steps For Crisis Management

Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

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