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5 Ways to Reach New Audiences Through Tech Innovations

Cision

It’s clear a majority of marketers feel poised to successfully forecast and adapt to technological innovations, but how quickly do consumers adopt these digital advances? The speed of change is accelerating, and consumers are committed to the ride. Maximizing 5 Major Tech Innovations. Connect with Tony on Twitter @tonytie.

Hotels 198
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How Do We Love Hallmark Holidays? Let Me Count The Ways.

Barokas

Last year on National Donut Day, Daylight Donuts, Regal Bakery, and 7-Eleven partnered with The Salvation Army Hawaiian & Pacific Islands to donate proceeds from sales to local Salvation Army Corps. It will go a long way with your employees and customers. Introduce Your Own Holiday. Capture Your Audience.

Viral 78
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The New Customer Journey: How Live Video Is Transforming the Travel Industry

Contently - Strategy

Like many businesses in the tourism and hospitality industry, Walks is turning to live video to remain open, stay connected with customers, and keep as many employees and contractors paid as possible. A Facebook employee told Bloomberg that streams on Facebook Live increased by 50 percent from January to March. .”

Travel 144
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What is PR? 141 PR and Comms Pros Explain What They Do for a Living

Sword and the Script

1) “Make sure that employees, customers and the market understand our company, its services and goals.”. 13) “I write and post content for our customers and our employees to teach them about our company, products and vision.”. 15) “Help employees understand what is going on in the company, and help executives talk to employees.”.

Employee 148
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Latest Technologies Every Traveler Needs

5W PR

According to 5W’s 2020 Consumer Culture Report , travel and experiences are among the top-ranked categories consumers want to spend their money on. This global platform combines data science, user-friendly design, and world-class service, to bring businesses and their employees the most rewarding travel experiences possible.

Travel 103
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How to Plan a Satellite Media Tour That Amplifies Your Earned Media Strategy

Beyond PR

Strategies that take into consideration your audience’s preference to consume content across paid, earned, social and owned channels. Plus, travel and transportation can be expensive. “ Some clients even like to have their celebrity talent record a ‘shout out’ to their employees to distribute within the company.”.