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International Conference Preview: Bob Woodward on the Importance of Investigative Journalism

PRSay

For a reporter who’s made a career out of investigative journalism, it’s clear that Bob Woodward understands what makes a compelling narrative and how to get the “best obtainable version of the truth.”. Journalism is more cerebral than people believe,” he told PRsay via phone from Washington, D.C. Well, that’s not good.

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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. And thank you Aaron for that fascinating insight into how social media has changed journalism.

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The Death of the Press Release.

Maxim Behar

Another factor driving another nail in the press release’s coffin is that whatever is left of traditional journalism has begun using social media as their primary source for news stories. My advice: if you know how to write it, tweet it. The press release was an old-school instrument for communication with our client’s target audience.

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Meet the Media: Scotty Reiss, Founder of A Girls Guide to Cars

Bianchi Biz Blog

I started my career at Adweek covering the television business and competing against huge established newsrooms like The New York Times and the Wall Street Journal. We had phone call to discuss how to present our awards and the question was asked, if we live stream our awards ceremony, who can help?

Meeting 74
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Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

This could never have happened in the previous life, how will you gather the office every day in conference halls, what will you tell them, who will hear you? In fact, I've been doing this for at least 40 years - first in journalism and then in business. We meet at Zoom every day for half an hour, on Monday for longer.

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PR Rock Stars: Room & Board’s Rebecca Lechner

Communications Conversations

My background in journalism, public relations, communications and advocacy has been a great fit for this work. My job as a television journalist taught me shooting and editing. I learned how to ask questions and get to the heart of a story. And maybe most importantly – how to meet a deadline!

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The Power of Storytelling: Plotting The Future of Media

Flatiron Communications

She hadn’t previously worked in the business, and needed some basic pointers on how to generate media coverage for this first-of-a-kind “museum,” which was founded by CBS Television patriarch William S. The two-day conference was aptly titled “The Power of Storytelling: Plotting the Future of Media.”