Stephen Waddington

MARCH 3, 2020

Agency teams are working on their pitches for the Skidz account. I’m following a team as it prepares its pitch response. Newspapers and television are for old people. The digital pants community is a huge opportunity. This blog got exclusive access to a brainstorm in one of London’s leading creative shops.

Pitching 79

Pitching Agency Creativity Guidelines 79

PR for Anyone

JUNE 29, 2021

How to Be on TV Shows: Think about what is going on in the world right now, what is trending, what holidays are coming up and think about how you can pitch a story around that. Why this pitch appealed to the media : The news at this time were mostly putting stories out that revolved around COVID-19 information.

Pitching 130

Pitching Skype Healthcare Guidelines 130

PR for Anyone

AUGUST 6, 2020

Why this pitch appealed to the media : Nurse Curry serves a local community, Hampton Roads, Virginia. She provided local resources and her expertise as to how people in her community can care for their elderly loved ones. Media outlet that was pitched: WTKR-3, CBS affiliate in Virginia Beach. SPOILER ALERT: YES!

Case Study 100

Case Study Study Media Local 100

Newsfile

FEBRUARY 28, 2024

The Associated Press (AP) style guide provides guidelines for writing press releases, ensuring consistency in language, formatting, and punctuation. It expresses an opinion on a specific topic and appears in newspapers or online publications. How Do You Pitch the Media ? Technical Aspects of PR 15. What is Viral Marketing?

Viral 52

Viral Crisis Communications SEO Reputation 52

Bianchi Biz Blog

OCTOBER 15, 2020

We went from pitching and coordinating on-site, face-to-face interviews and media meetings at key industry conferences, shows and events to attending these conferences, shows and industry events virtually with very limited (and somewhat unfulfilling) online media interaction. Author: Jessica Muzik.

Media Relations 76

Media Relations B2B Media Conference 76

Cision

AUGUST 11, 2016

The challenge is to communicate that gaming is a mainstream entertainment business that is responsible for 1.7 million jobs and is an economic contributor in states and communities through taxes. It’s rare nowadays that the morning newspaper or the evening news telecast breaks a story. Rapid Fire Round.

Corporate 0

Corporate Airlines Financial Journalism 0

PR Fuel

MARCH 17, 2020

It may be a literal space like a billboard or a section of a newspaper or magazine page. Build your reputation through positive news stories, community involvement, and good reviews. With these broad PR guidelines in mind, let’s look at some specific tips for how to get PR success for your small business.

Publicity 62

Publicity Small Business Advertising Advertising 62