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Lockdown letter: brainstorming second order COVID-19 effects

Stephen Waddington

Business and society Building better business - as organisations rebuild and reinvent they’ll look beyond focus on people and planet in addition to financial return. The exception may be local and hyper local print that connects directly with communities. Fashion and design Fashion meets personal protection equipment (PPE).

Tourism 118
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3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

Alice Riot is a line of professional women’s garments that serve as the canvases for limited-edition prints of original works by female artists. Prior to Alice Riot, I had zero background in fashion or apparel. I still am able to connect with the PR community through involvement with PRSA, bringing in classroom guests, coffee, etc.,

Apparel 106
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Credit Union Times: CU Crisis Planning Essential

Reputation Us

” If your financial institution is in need to safeguard itself and its reputation from potential issues, we’d welcome your outreach: PR@LTpublicrelations.com. Having a crisis communications plan enabled Stacie Wyss-Schoenborn, president/CEO of the $248 million Central Willamette Community Credit Union in Albany, Ore.,

Crisis 60
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Compounding Returns: 5 Financial Analogies that Explain Good Content Marketing

Sword and the Script

There are many examples of how this works, but one I stumbled upon recently by a financial advisory firm looks to me to be a good illustration. When a business thinks about marketing as an investment , it works in a similar fashion, especially for business-to-business (B2B) organizations. Photo credit: Unsplash.

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How Influencers Can Elevate Your PR Campaign

ImPRessions - Crenshaw Communications

The splashiest influencer marketing campaigns tend to be in beauty, fashion, and other lifestyle sectors, but don’t count it out for B2B PR. Engage with your community and build relationships. The blend of social media reach and trust in specific personalities can really amplify a campaign. Don’t count out influencers for B2B PR.

B2B 191
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The Best Tools For Consultants to Manage and Promote Your Business

Solo PR Pro

We only recommend products we use and love, and those in the Solo PR community have heard us recommend these tools for years. Financials. Most communications consultants don’t love dealing with the backend financial stuff. These tools can help immensely: 1. Website/Blog. Customer Relationship Management (CRM).

Tools 78