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How to Prepare a PR Crisis Plan

Prohibition

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

Crisis 62
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Weekly Roundup of Awesome Links: Week of August 4, 2014

Melissa Agnes

Below you’ll find our roundup of some really great articles that we’ve come across this week, as well as a roundup of what was published to The Crisis Intelligence Blog and Podcast this week. From The Crisis Intelligence Blog. Hotel Fines Newlyweds $500 For Negative Reviews – What Were They Thinking?

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The Top 10 PR Disasters in 2021

Prohibition

A truly great example of taking a potential PR crisis in your stride and turning it around. Well done Aldi, we’re big fans of the way you handled this PR crisis. When it comes to managing a crisis, honesty, clear communication, and action are incredibly important. Why it’s important to prepare for a PR crisis.

Crisis 146
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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

In this first blog post in the series, Judy Kuramata of Integrate Communications describes the business and communications environment in Tokyo, Japan and offers advice on navigating her home market. Effectively navigating Japan’s communications and PR landscape demands a nuanced approach.

Marketing 106
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United Flies Into Another PR Storm

ImPRessions - Crenshaw Communications

The public relations team at United had probably just started to breathe easy after the infamous “leggings” crisis when a second PR disaster hit. But for public relations and crisis experts, United’s immediate response was also troubling. And this one’s a doozy.

Airlines 159
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Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

It seems like my life here is a perpetual crisis,” said Gediman, a longtime PRSA member. I work in Yosemite Valley, so I stayed in a hotel room at Yosemite Lodge. As the PR person, I have to look at impacts to visitors, including international visitors whose flights and hotels were being canceled. It’s really tricky.

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4 Ways to Avoid PR Disasters

Critical Mention

Brand equity, the positive sentiment that surrounds your organization, can help weather a potential crisis. If you’re a hotel and are about to renovate rooms, consider the ramifications of construction noise or paint odors. Since the information is already out there, leverage it and use it to your advantage. Priscilla Osorio.

Sports 80