Landis PR

APRIL 29, 2024

For us, communications is the world’s most powerful tool for change. It is not advisable to have an employee of a communications firm present in the interview situation. Direct contacts with customer are appreciated: Finnish society all in all is very flat, decision makers are close to the citizens.

Radio 64

Radio Pinterest Television Government 64

Doctor Spin

FEBRUARY 14, 2024

Spin Academy | Online PR Courses Public Relations vs Marketing Public relations (PR) and marketing are essential components of an organisation’s strategy to promote and sell its products or services, but they focus on different areas and have distinct goals. Public Relations is typically taught under Communications.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Landis PR

MARCH 6, 2023

Presentation over zoom? What to Look for in an Agency Ultimately, your agency and its team should have a high level of strategic communications experience, skill and acumen, including public relations, public affairs and crisis communications. In-person meeting? Make a judgement call here.

Agency 52

Agency Public Affairs Case Study Crisis Communications 52

Landis PR

JANUARY 30, 2024

An intangible, yet essential, aspect of PR’s impact is brand recognition. That example is less quantifiable, but brand recognition also can be measured through polling and surveys. Other ways to measure brand recognition is through share of voice in media or on social media. We publish new episodes every other Thursday.

Leadership 105

Leadership SEO Measurement Reputation 105

PRSay

NOVEMBER 2, 2017

That’s a huge shift in the way we think about communications.”. It’s a mind shift that organizations of all sizes are struggling with as the digital landscape continues to evolve and present new ethical challenges such as fake news. Oppe begins with branding and helps students craft their personal narrative.

Communications 121

Communications Case Study Training Reputation 121

Landis PR

DECEMBER 18, 2023

If they’re especially engaged, they’ll consume your brand message across multiple channels, reinforcing their recall and retention. If you land a brand mention in a news article, share it from the outlet to your brand’s social media with a sentence or two of bonus context. Think about how you can make the most of a PR win.

Conference 59

Conference Consumer Social Media Google 59

Landis PR

SEPTEMBER 18, 2023

Coming back to in-person events presented an opportunity to start fresh and make events a reflection of a company’s modern-day mission. I shared the concept of triple bottom line and how that impacts responsible event planning and compliance on the PRGN Presents podcast.

Government 69

Government Measurement Groups Corporate 69