Remove Blogging Remove Reputation Remove Technology Remove Wikipedia
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Why monitoring external factors is key to corporate reputation

Onclusive

Corporate reputation has surpassed profitability in its importance to business success—today’s customers, employees, investors, and other stakeholders have many choices, and they are leaning toward companies with a stellar public image. In the age of social media, managing corporate reputation is a complex undertaking. Richard Branson.

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The GPT-3 marketing and public relations practitioner

Wadds Inc.

It’s a huge amount of data that includes books, websites, and Wikipedia. Text at the click of a button There’s a great deal of excitement about the technology as it seemingly is able to mimic human creativity and generate and edit content incredibly quickly. The first paragraph was factual and recognisable based on my Wikipedia entry.

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#19: Building a framework for reputation management

NewsWhip

Building a framework for reputation management: Christopher Rivera @ Samsung. Christopher Rivera, Director of Reputation & Risk, Samsung Electronics America. Chris Rivera has led as the Director of Reputation & Risk at Samsung Electronics America for more than three years. The reputation and risk landscape| Jump to text.

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The marketer’s challenge of the shrinking attention span

PR in High Definition

Online life can be addictive and endless, with perpetual anticipation of the next big thing and every brands’ reputation on the line. Maintaining your company’s reputation, demonstrating your positive culture, and looking after your own workforce will ensure people are tuned in and listening. Positive content is more viral.

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The “data-led approach” of MHP + Mischief: Q&A with Digital Director, Darika Ahrens

NewsWhip

This is particularly true on digital channels where the impact of old media articles in search engines or user-generated content like blogs and Wikipedia may not have moved on from a previous issue and could impact future media coverage. . Darika: It’s hard. We recently had a conversation with a public affairs client.

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PR Interviews: Michael White Lansons

Norton's Notes

Tell me one interesting fact about you that you have never revealed on your blog? Without a doubt it’s online reputation. It’s also common to come across companies who have trusted agencies with Wikipedia related work, but have consequently had their accounts banned and articles flagged. I’m a published poet.

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The Golden Rule of Measuring Communications

Doctor Spin

If an organisation wants to improve its reputation or build stronger relationships with its stakeholders, influencers, and publics, it must make more conscious decisions about what to measure. For example, if an organisation decides to measure the number of media mentions, it signals that media coverage is crucial in building its reputation.