article thumbnail

How to Make your Messaging Stick

Onclusive

Real-time: NEO tracks soundbite performance in real time, allowing you to take advantage of search’s “fresh and relevant” content rule and ride the wave of the current trends that apply to your brand. How communicators use NEO for strategic decision-making.

How To 370
article thumbnail

Influencer Insights: Media Moves and Intel for June 20

Beyond PR

government bonds and before that she reported on stocks and trends at The Wall Street Journal for three years. Prior to that, she was a healthcare and biotechnology reporter at WBJ for five years. Alex’s new role will involve covering the intersection of financial markets and the economy.

article thumbnail

The Anatomy of Attention

Doctor Spin

A recent study published in the National Center for Biotechnology Information highlights this trend, emphasizing how the multitude of online media sources vies for our attention, often at the expense of our ability to concentrate for extended periods. 2 Firth, J., 3 Abundance of information narrows our collective attention span.

eBook 52