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How to Make your Messaging Stick

Onclusive

Real-time: NEO tracks soundbite performance in real time, allowing you to take advantage of search’s “fresh and relevant” content rule and ride the wave of the current trends that apply to your brand. How communicators use NEO for strategic decision-making.

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The Anatomy of Attention

Doctor Spin

This refers to measuring and evaluating attentional processes, often in clinical or educational settings, to identify attention deficits or disorders. This considers attention in the context of the general level of alertness or arousal. It’s about the readiness of the brain to engage with stimuli or tasks. 2 Firth, J.,

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