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How to Make your Messaging Stick

Onclusive

Taking a company public: In tandem with an IPO announcement, measure the company’s key messaging and spokespersons Quantify the impact of communications and PR on your IPO performance. How communicators use NEO for strategic decision-making.

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New leadership signals new — but unpredictable — opportunity for Indonesia’s tech sector 

The Hoffman Agency

One thing, however, is clear — technology is a critical pillar in realizing the country’s vision for a high-income economy in 2045, and the government will be allocating significant resources in the coming years. This commitment builds trust and a positive reputation with both the public and policymakers.

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Influencer Insights: Media Moves and Intel for June 20

Beyond PR

Today’s public relations professionals need to know not only who is going where, but also how to communicate more effectively with those journalists, bloggers and influencers making moves. Check out the most recent issue of PR Newswire Media Moves in our Resources Center and follow @PRNMedia for daily updates.

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The Anatomy of Attention

Doctor Spin

In PR, we always seek the attention of publics. This perspective views attention as a resource that needs to be allocated efficiently, especially in complex tasks requiring strategic planning and organization. PR Resource: Perception Management Our perceptions of reality (click to enlarge). Public Opinion (1922).

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