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How to Make your Messaging Stick

Onclusive

A/B testing for key messages: Track soundbites in a bucket against each other to optimize email marketing, social media, and key messaging materials by leveraging your top performing messages Collaborate with other teams, including marketing, product and human resources, helping them incorporate the winning messages into their strategies.

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New leadership signals new — but unpredictable — opportunity for Indonesia’s tech sector 

The Hoffman Agency

One thing, however, is clear — technology is a critical pillar in realizing the country’s vision for a high-income economy in 2045, and the government will be allocating significant resources in the coming years. Tech players need to stay ahead of regulatory changes and seize new opportunities.

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Influencer Insights: Media Moves and Intel for June 20

Beyond PR

Check out the most recent issue of PR Newswire Media Moves in our Resources Center and follow @PRNMedia for daily updates. Prior to that, she was a healthcare and biotechnology reporter at WBJ for five years. Want even more media moves? Vandana has been the assistant managing editor for the last four years.

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The Anatomy of Attention

Doctor Spin

This perspective views attention as a resource that needs to be allocated efficiently, especially in complex tasks requiring strategic planning and organization. PR Resource: Perception Management Our perceptions of reality (click to enlarge). PR Resource: Social Group Sizes Typical social group sizes (click to enlarge).

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