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How to Make your Messaging Stick

Onclusive

NEO Messaging applications for communications & PR pros. Crisis situations: In pivotal moments, add key soundbites that you are using in external communication Track crisis-specific soundbite performance over time to understand their ongoing impact on your brand reputation. How communicators use NEO for strategic decision-making.

How To 370
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The Anatomy of Attention

Doctor Spin

Each type of attention plays a crucial role in how we interact with and process information from our environment, and understanding these different aspects is key in fields like psychology, neuroscience, and education. Learn more: The Anatomy of Attention Subscribe and get a free ebook on how to get better PR ideas. 2 Firth, J.,

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Influencer Insights: Media Moves and Intel for June 20

Beyond PR

Today’s public relations professionals need to know not only who is going where, but also how to communicate more effectively with those journalists, bloggers and influencers making moves. Prior to that, she was a healthcare and biotechnology reporter at WBJ for five years.

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Quick Tips for Pitching Fortune, Bloomberg TV and Other Business Media

Beyond PR

To help brand communicators craft a business pitch that connects, the Publicity Club of New York hosted a panel discussion featuring journalists from Fortune, Bloomberg TV, Business Insider and other leading industry media. First impressions matter and it can be difficult to find an angle that leads to an interview and media coverage.