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Ways to Make Employee Communications More Engaging

PRSay

Consider your average employees — each day before that first cup of coffee is poured, they are likely inundated with messages from a variety of sources. Storytelling can be an effective way to create messages that can reach your employees and build a stronger connection to your brand. Find employee voices. Show don’t tell.

Employee 150
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How A Solid PR Strategy Can Recession-Proof A Business

ImPRessions - Crenshaw Communications

Typical PR-generated content includes blog posts, opinion pieces, feature articles or testimonials, infographics, or videos. A proactive PR effort is like reputation money in the bank; it can help businesses manage potentially damaging news or issues by building good will.

Strategy 193
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PR’s Crucial Role in Strengthening Cybersecurity Awareness

Burrelles Fresh Ideas

We use technology for everything from banking and shopping to communication and entertainment. Here are some ways PR pros and agencies can effectively contribute to the mission of NCSAM and educate employees and clients alike: Strategic messaging and positioning: PR agencies excel in crafting compelling narratives and messages.

Education 112
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Financial Services Content Report: Industry Benchmarks & 5 Keys to Success

Contently - Strategy

It’s a wide umbrella, spanning everything from consumer banking, investment banking, credit cards, fintech, insurance, and more. This number includes content creation, distribution, technology, and talent. Create social videos and infographics. Focus on employee education and advocacy. Money affects everyone.

Financial 111
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Pump and Dump: Fake Press Releases Crossing the Wire [PR Tech November]

Sword and the Script

Here’s the monthly PR Tech Sum rounding news and links from the world of PR technology. In executing our mission of becoming the largest capital markets communication platform we have attracted over 2500 corporate issuers, along with numerous investment banks to our suite of products,” wrote Q4 Founder and CEO Darrell Heaps in a blog post.

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PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

Deliberate planning is key — consider drawing upon diverse forms of media such as podcasts, articles, blog posts, videos, or infographics to optimize outreach strategies across multiple touchpoints. To continue generating fresh ideas requires staying ahead of emerging trends in technology and cultural shifts.

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To Byline or Not: 5 Reasons Why Your Blog Should Identify Its Authors

MaccaPR

A prominent Twin Cities technology company wanted our help in launching a blog that would distribute a stream of commentary about new state and federal regulations that affected hundreds of key clients. Bylined Bloggers Suggest You Have a Broad Bank of Talent. But who would be credited as the author of these posts?