Sword and the Script

DECEMBER 23, 2014

A reluctance to face up immediately to bad news I what turned a problem at Salomon from one that could have easily been dispose of into one that almost cause the demise of a firm with 8,000 employees.”. He told legislators that his message to employees then was: “Lose money for the firm, and I will be understanding.

Reputation 115

Reputation Newspapers Crisis Communications Leadership 115

Reputation Us

MAY 12, 2020

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. Since then, I’ve been advising banks and credit unions on issues ranging from hurricane relief efforts to active shooters and cyberattacks.

Crisis 78

Crisis Financial Banking Crisis Management 78

Reputation Us

SEPTEMBER 6, 2017

Now is the time to deploy the crisis plan that your credit union has (hopefully!) In a crisis, communication is key. This week, financial institutions and credit unions in Texas contacted us for our crisis communications expertise and guidance. Adjust your communications according to the needs of your audience.

Crisis 60

Crisis Communications Crisis Communications Community 60

Doctor Spin

JUNE 29, 2022

There are serious problems with this approach: One problem is that the return on the PR investment is a fluctuating valuation rather than a net income; it’s not “money in the bank.” ” This creates an imbalance in the formula: ROI = (valuation t1 — valuation t0 ) / cash loss.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

PRSay

OCTOBER 25, 2017

“If you’re not paying for your social media campaigns, then no one is seeing them,” said Haworth, who recalled her childhood in small-town Indiana as one of eating “government cheese” from food banks and spending the Christmas season with her parents who couldn’t afford presents. A new era of crisis communication is upon us.

Social Media 97

Social Media Conference Media Corporate 97

Reputation Us

SEPTEMBER 7, 2016

Boggs said it’s important for executives to discuss different crisis communications scenarios and practice executing the plan through simulations. Trying to communicate a crisis without a plan is like trying to float a boat with holes. You developed a crisis communications plan?’ By Peter Strozniak.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Burrelles Fresh Ideas

JUNE 13, 2023

Sometimes, it just takes a little community spirit. That’s why many companies are turning to partnerships and active involvement in their local communities to boost their PR efforts without breaking the bank. Managing interactions through social media effectively builds brand credibility with minimal advertising costs.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Sword and the Script

AUGUST 2, 2016

During the work week, he’s an account manager with LTPR , a public relations firm based in Portland, Oregon specializing in the financial, healthcare and professional services industries, including crisis communications and litigation support. for a National Guard. By way of explanation, the rank of 1 st Sgt.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. By focusing on building trust, marketing and communications pros will also raise Google search algorithm ranking. Great leaders make clear and transparent communication a top priority.

Writing 190

Writing Communications Marketing B2B 190