Waxing UnLyrical

JULY 11, 2016

Tomorrow #measurePR takes a look at smart reporting with three stellar guests: Founder and CEO of IrisPR, Aly Saxe ; CEO of Geben Communication, Heather Whaling ; and digital PR Strategist and Author of “SMART News,” Sally Falkow. PR and Marketing Data: Impressions, Reach and Relevance, Oh My!

Report 40

Report Banking Measurement Digital PR 40

Waxing UnLyrical

JUNE 24, 2016

Community member Christine Perkett offered this insight: A4) also not showing how strategy will change as a result of analysis. In July, we’ll take a look at smart reporting with three special guests: founder and CEO of Iris PR Software Aly Saxe ; CEO of Geben Communication Heather Whaling ; and digital PR strategist Sally Falkow.

Measurement 42

Measurement Analysis Banking Internal 42

PR in High Definition

AUGUST 21, 2018

Challenger bank, Monzo, has a community forum where its users can chat to each other about Monzo products and interact with a team of Monzo employees to discuss new ideas. Likewise, engaging with consumers in a way that’s meaningful will be much more valuable for your brand in the long-term.

Brand 54

Brand Branding Trends Social Media 54

Sword and the Script

AUGUST 13, 2019

Today, the company is perhaps the largest of its kind, and I think understanding how it got to the place it is now, offers an interesting window into the world of PR and the evolution of technology for the digital PR community. 1) February 18, 2014: Enter GTCR . No deal emerges immediately following that rumor. * * *.

Technology 12

Technology Software Company Marketing 12

Burrelles Fresh Ideas

JUNE 13, 2023

Broadening contact lists and building even more robust connections can be accomplished through active participation in numerous community events, such as workshops, seminars, or conferences within specific industries. Sometimes, it just takes a little community spirit.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Sword and the Script

OCTOBER 6, 2020

As I’ve done for the last couple of years, on the first Tuesday of the month, I summarize all of the news I’ve seen from the PR technology community. Here’s your monthly PR Tech Sum. SEMrush acquires Prowly A software company that has traditionally made tools for SEOs is moving into PR. Where’s the value for PR?

Software 175

Software SEO Company Tools 175

Buzzstream

AUGUST 28, 2019

This project was based on data from the Federal Reserve Bank of New York; Experian and Equifax debt reporting; the U.S. Each of the above examples are great ways to build out authoritative content and create a varied link portfolio (when paired with a digital PR component). Census; and the Federal Reserve’s Survey on Debt.

Survey 98

Survey Data Comparison Analysis 98