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How to Integrate Digital PR into Your Wider Marketing Strategy

Prohibition

Digital PR is a great tactic for driving traffic and brand awareness, which can be matched across your offline and online marketing campaigns. Social media helps to shape the image of your brand online, so by combining digital PR campaigns you’re able to create a more dominating and cohesive online identity.

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What Is Digital PR and How Does It Benefit My Brand?

Prohibition

Over the past few years, digital PR has become significantly more important for brands and now goes way beyond ‘building links’ It includes increased brand awareness, brand positioning, SEO ranking, marketing share, share of voice, social media performance, organic traffic, sales and more – all encompassed in one.

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Business Social Media Strategy Success: A Few Tactical Tips

Lauri Pehar Borsh

Here are some simple ways to start making meaningful improvements. […] The post Business Social Media Strategy Success: A Few Tactical Tips appeared first on Laurie Pehar Borsh Digital PR.

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Unlocking Revenue Potential With The Power Of PR

Landis PR

Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue. More specifically, increasingly, we see PR playing a vital role in supporting the sales funnel, which is inherently more quantitative.

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How To Use Social Listening As Part Of Your PR Campaigns

Prohibition

This can include looking at how a competitor is perceived online, in terms of how customers talk about them to identify their brand reputation. At Prohibition, we work with a range of brands across all sectors, B2B & B2C, to create insight-driven campaigns that help to achieve a business goals and objectives.

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Four reasons why influencer marketing is starting to grow up

Prohibition

With all this in place, it makes influencer marketing a much more reputable and reliable method of advertising than it was initially given credit for. At Prohibition, we work with a wide variety of brands in B2B and B2C sectors on their influencer marketing , helping get their product/service seen and engaged with by their target audience.

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The different types of digital PR campaigns and how they can build online authority

Prohibition

Digital PR is a broad landscape, especially when it comes to campaigns. If you are still getting to grips with digital PR campaigns, it can be hard to know which type is best to bring your campaign to life and help you to reach your target audience. Reactive digital PR. Proactive digital PR.