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How to Improve Your Social Media Targeting

Cision

Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. I’ll also try to give a sense of what criteria you can target for each of the platforms for paid and organic social. Social Targeting on Facebook / Instagram.

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The Dynamic Intersection of Sports, Fashion & Technology: Shaping the Future of Athletic Style

Burrelles Fresh Ideas

The early days of sports apparel were primarily driven by functionality, with little emphasis on aesthetics. Not to age myself, but my idea of sports apparel back in the day was wearing a pair of sweats and an NFL jersey with my favorite player’s name on the back. And more and more high-end brands are getting into the mix.

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5 Buzzworthy Social Media Trends For 2016

The Stalwart Blog

The world of social media changes quickly. Each year, the constant flow of new platforms, features and trends, leaves many social marketers scrambling to stay ahead of the game. If this history and a handful of recently emerging trends are any indication, 2016 will be the host of yet another boom of social innovation. .

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5 numbers from Nike’s recent “Dream Crazy” campaign that confirm its smashing success

Communications Conversations

And, as well there should given Nike’s place in the retail, apparel and sports markets, and how it positions itself across the world. Nike brand mentions increased by 135% compared to the previous week. There’s been a lot of discussion about the, shall we say, societal impacts and consequences of this campaign. 43 million.

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Targeted Advertising: Does it Actually Work?

Contently - Strategy

.” There is a slim chance of an apparel company catering solely to alumni of a regional British college living in the German capital. More likely, though, a firm bought data from Instagram parent Meta (formerly known as Facebook) and advertised to me a product based on my Facebook profile.