Bianchi Biz Blog

FEBRUARY 1, 2024

Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. The tourism sector significantly boosts the economy, with millions of international visitors supporting hospitality, retail, and entertainment sectors.

Marketing 108

Marketing Newspapers Print Local 108

Cision

JULY 13, 2016

In this interview, Nick discusses how to approach integrated communication, why print may still have a place in your strategy and how to build relationships with reporters. I am most excited to jump in and help run our leisure tourism campaigns. Some brands really lend themselves well to print and out of home advertising.

Print 120

Print Tourism Transportation Film 120

Cision

MAY 11, 2016

You’ve worked with some of the top travel and tourism brands. I always want to represent brands that will positively reflect back onto my brand or agency. During the length of my career, public relations has evolved from mailing out press releases (yes, as in printed materials!) What are your secrets to success?

Television 120

Television Travel Tourism Pitching 120

Cision

JULY 14, 2016

After a short stint at a large NYC agency on its agricultural product PR team, I actually found my true calling by chance when I answered an ad in The New York Times for a job at Spring O’Brien, an agency that specializes in travel and tourism PR. What do you have planned for them?

Travel 120

Travel Agriculture Tourism Internal 120

Waxing UnLyrical

NOVEMBER 23, 2010

If you cannot get coverage any other way, you might need a new PR department/agency/consultant; and 2. Here are my thoughts: 1) Ideally, brands/agencies would never pay bloggers and never even give them product or pay for trips, lunches etc. A few important qualifiers here: 1. It is on this latter point that I will reflect.

Blogging 73

Blogging Twitter Facebook Measurement 73

NewsWhip

APRIL 28, 2021

She brings specialisms in social media, data and digital integration to the agency, and sits across H+K’s sector teams to support the continuous evolution of communications. Kirsty: So my career has always been in PR agencies from day one. David Soutoul is the Data + Analytics Manager for H+K Singapore and the practice lead for Asia.

Consumer 78

Consumer Measurement Local Data 78

Cision

AUGUST 7, 2015

First-time internships are often a letdown, and mine – a position with a tourism bureau in Pennsylvania – was no exception. Just as I was feeling confident about my career path, two managers gave me some very candid advice: “If you want to work in PR, you need to get agency experience.”. Start small. The money will come.

Tourism 120

Tourism Television Print Industry 120