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Why You Need to Leverage PR for Your Cryptocurrency Projects

Victorious PR

Thought-Leadership. In creating content that is easily shareable on social media, your thought leadership potential is already shining. The creative and expressive content that the agency produces is a language in itself that builds trust in the community. Audience Engagement.

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Putting the “PR” in Partnership Relations

PRSay

While members of our industry are often still pigeonholed as press generators, those of us actively engaged on both the client and agency sides of the PR house know there are few professions as diverse and dynamic. Our work with client Coldwell Banker Real Estate provides a real world illustration of this opportunity.

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The Changing Workplace: What It Means for Businesses

5W PR

All around the country, office buildings have been transformed into ecosystems that foster creativity and independent thinking due to the availability of single desks or offices. So how can a business that’s already well-established in its real estate create an environment more in line with what employees are beginning to ask for?

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Agency Life 101: Kristina Norris, Learning & Development Coordinator

Shift Communications

I enjoy having the opportunity to interact with everyone across the Agency regardless of what level or team they’re on. It’s no secret that the PR and marketing industry is fast moving and constantly changing, especially when you’re working for a progressive agency like SHIFT. As for challenges, that answer is largely two-fold.

Agency 60
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Maxim Behar for the Polish Magazine PR Manager: Modern PR Globally

Maxim Behar

He believes that advertising will remain number one, thanks to creative solutions, graphic design skills, planning and buying media. I keep telling my team, "We're not selling strategies, creative ideas, or media tactics, we're selling trust." Only PR agencies communicate directly with the CEO and this is our undeniable advantage!

Meeting 98
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7 Reasons Your B2B Content Marketing Program Fails to Deliver that You Probably Haven’t Heard Before

Sword and the Script

A few months back a relatively mature startup doing some cool things in IoT and corporate real estate approached me for a proposal. We do this to build an audience of likely customers, and to earn a reputation for a smart, factual, and relevant point of view – thought leadership – that customers and prospects find useful.

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PRoust Questionnaire: Helen Slater

PR Conversations

If, through my public relations efforts, I can help make change for the better, then I get a real buzz and sense of satisfaction. That, and because I can indulge my need for creative expression. Plus that organisational PR relies on the leadership (and employees) and their actions. What is your idea of PR nirvana?